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ANALISIS SEMIOTIKA ROLAND BARTHES MAKNA KURSI KOSONG TAYANGAN MATA NAJWA EDISI MENANTI TERAWAN Ristamala Ristamala; Umi Rahmawati; Dian Novitasari
Jurnal Komunikasi dan Budaya Vol 2 No 1 (2021): Jurnal Komunikasi dan Budaya
Publisher : Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54895/jkb.v2i1.809

Abstract

The Coronavirus disease (Covid-19) pandemic has an impact on changes in Indonesia and even the world. The increasing number of patients who are positively exposed to the virus is making people " worry " will spread. However, regarding the handling of Covid-19, the role of the government, especially the minister of health, is in the spotlight where it rarely appears media provides an explanation of the information on the development of covid-19. Apart from the government, the media is one of the most important in providing information related to the Covid-19 pandemic. both of printing media and electronics media to new media covered and preach through television about handling covid-19. One of the media television who participates share in the handling of related covid-19 is the program Matanajwa. The research is aimed to analyze impressions MataNajwa interviewed seat vacant which contains a meaning by using the theory of semiotics of Roland Barthes of the order first is denotative and order connotative to find myths in order marker in the behind MataNajwa. Research is using approach qualitative to describe the meaning of which are on display MataNajwa edition of Menanti Terawan and the research is to use the type of paradigm critical. The results of this study can be found that the meaning of an empty chair in the broadcast is Terawan, who is considered to have not optimal performance and is considered often absent in the media in handling Covid-19. Myths are found in impressions is 1. Minister Terawan should resign from his post and 2. Seats empty present the Minister Terawan are considered not exist. In the broadcast, MataNajwa made the figure of Terawan as an object of protest against one of the government's performances in dealing with the pandemic. Keyword: Pandemic , Semiotics, Seat Empty
STRATEGI PENGEMBANGAN USAHA ALAT MUSIK DI TOKO SULTAN MUSIK KELURAHAN SIRANINDI KOTA PALU Ristamala Ristamala; Fitri Almirah Maulidya; Harifa Harifa; Yulvianti Hamidu; Moh Yusuf; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 1 (2025): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i1.3250

Abstract

Strategy is an important step in determining the long-term plan of an organization. The development of musical instrument business in the Sultan Music shop is crucial considering the increasing demand for musical instruments and increasingly tight competition, especially from online sales. This study aims to determine the business development strategy at the Sultan Music Shop. With a focus on overcoming the challenges or obstacles faced and identifying strategic steps that can increase competitiveness. This study was analyzed descriptively Qualitatively with a case study approach at the Sultan Music shop. Primary data was collected through interviews with shop owners and employees while secondary data was obtained from documentation and related literature. This study shows that the Sultan Music Shop faces significant challenges in the musical instrument industry, including intense competition and the need to increase brand recognition. In this context, an effective business development strategy is essential to improve product and service quality. Sellers need to have a deep understanding of the products offered in order to explain their advantages and facilities to consumers.