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All Journal I-PHILANTHROPY: A Research Journal on Management of Zakat and Waqf Journal of multidisipline and Equality
Citra Pertiwi
Universitas Islam Negeri Raden Fatah Palembang
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Social Sciences

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Wakaf Sumur Yayasan Aksi Cepat Tanggap (Act): Analisis Kontributif Wakaf Sumur Dalam Mengatasi Krisis Air Bersih Di Kecamatan Gandus Citra Pertiwi; Citra Lestari; Julia Julia
Jurnal I-Philanthropy Vol 4 No 1 (2024): I-PHILANTHROPY:A Research Journal On Management Of Zakat and Waqf
Publisher : Prodi Manajemen Zakat dan Wakaf Fakultas Ekonomi dan Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/iphi.v4i1.22844

Abstract

Abstract: The dry season drought causes problems for the community, especially the acquisition of basic needs, namely water. The drought causes a clean water crisis among the community, especially in remote villages that are not covered by the PDAM. Villages that only get water from dug wells cannot expect anything if the drought has come. The Islamic instrument related to the water crisis is the waqf well located in Pulokerto Village. This journal is elaborated with two problem formulations including (a) How is the Well Waqf Mechanism by the Aksi Cepat Tanggap (ACT) Foundation? (b) How is the Contribution of the Waqf in Overcoming the Clean Water Crisis in Gandus sub-district. This is a field research with descriptive qualitative research method. Data collection methods with observation, interviews and documentation. In this study, the object of research is the contribution of waqf wells in Gandus District with purposive sampling technique. Purposive sampling is a data source sampling technique with certain considerations. The data analysis techniques used in this research are source triangulation, method triangulation (interviews, observation and documentation) and time triangulation. Where this research resulted in several things, namely, the contribution of waqf wells by the Aksi Cepat Tanggap Foundation is one of the programs that provides solutions to the problems faced by the people of Pulokerto Village, Gandus District against the clean water crisis. The contributions of waqf wells include waqf wells for Islamic boarding schools, waqf wells for mosques and waqf wells for villages
The Impact of the Indonesian Zakat Initiative (IZI) Program on IncreasingIncome and Welfare of MSMEs in South Sumatra Citra Pertiwi; Citra Lestari
Jurnal I-Philanthropy Vol 6 No 1 (2026): I-PHILANTHROPY:A Research Journal On Management Of Zakat and Waqf
Publisher : Prodi Manajemen Zakat dan Wakaf Fakultas Ekonomi dan Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/iphi.v6i1.32336

Abstract

The MSME empowerment program initiated by the Indonesian Zakat Initiative (IZI) of South Sumatra analyzes the impact of increasing micro-enterprise income and its impact on beneficiary mustahik (the beneficiaries). This program provides business capital assistance and carts as an empowerment effort for mustahik who own micro-enterprises. Using qualitative descriptive research methods, data was collected through observation, interviews, and documentation with informants from the beneficiary community. The results showed that before receiving assistance, micro-enterprises faced significant obstacles related to limited capital, including unsuitable carts. After participating in the IZI South Sumatra MSME program, beneficiaries were able to run their businesses better, overcome capital shortages, and directly impacted income increases.
Efektivitas Media Sosial dan Influencer Marketing dalam Meningkatkan Brand Awareness Perbankan Syariah pada Generasi Milenial Dien Annastya Putri; Rudi Aryanto; Citra Pertiwi; Ulil Amri; Ria Agustina
Journal of Multidiscipline and Equality Vol. 3 No. 1 (2026): Journal of Multidiscipline and Equality
Publisher : CV. Cendekiawan Muda Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70656/jme.v3i1.805

Abstract

Penelitian ini bertujuan menganalisis pengaruh media sosial dan influencer dalam meningkatkan brand awareness perbankan syariah di kalangan milenial. Latar belakang penelitian didasarkan pada pentingnya strategi pemasaran digital dalam menjangkau generasi muda agar lebih mengenal produk perbankan syariah. Metode yang digunakan adalah penelitian kuantitatif dengan pendekatan survei terhadap 110 mahasiswa Fakultas Ekonomi dan Bisnis Islam UIN Raden Fatah Palembang yang dipilih dengan teknik purposive sampling. Data dikumpulkan melalui kuesioner dan dianalisis dengan regresi linier berganda menggunakan perangkat lunak SPSS. Hasil penelitian menunjukkan bahwa media sosial dan influencer berpengaruh positif dan signifikan baik secara parsial maupun simultan terhadap brand awareness. Nilai koefisien determinasi (R²) sebesar 0,573 mengindikasikan bahwa kedua variabel mampu menjelaskan 57,3% variasi brand awareness, sedangkan 42,7% dipengaruhi faktor lain. Dengan demikian, optimalisasi media sosial dan kolaborasi dengan influencer terbukti efektif sebagai strategi peningkatan kesadaran merek perbankan syariah di kalangan milenial.
Co-Authors Citra Lestari Dien Annastya Putri Julia Julia Ria Agustina Rudi Aryanto Ulil Amri