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Strategies to Improve Logistics Cost Efficiency in Indonesia Nai'la Nursyifa; Annisa Febrianti; Mardhiyyah Cahaya Chalia; Asep Hadian Sasmita
Journal of Logistics and Supply Chain Vol 3, No 1 (2023): April 2023
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jlsc.v3i1.62207

Abstract

Logistics is one of the important indicators to achieve social justice for all Indonesian people. With an effective, efficient, and competitive logistics process, Indonesia will certainly become a country that can not only fully protect its people but will also certainly be able to spread the impact of world economic growth like Singapore. Therefore, this article aims to help all logistics actors, the government, and all Indonesians to be able to jointly create social justice for all Indonesians by involving vocational training as an engine for forming qualified human resources in the technical field of logistics management process implementation. By exploring using the systematic literature review method and synthetic matrix of various secondary data, it can be found that there are some similarities in the problems and appropriate solutions in increasing the efficiency of logistics costs by maximizing in 4 things, namely, infrastructure, multimodal transportation, dwelling time, and application of application technology
Efek Harga Keterlambatan dan Brand Image Terhadap Kepuasan Pelanggan dalam Pilihan Jasa Pengiriman Studi Kasus PT. XYZ di Kota Bandung Annisa Febrianti; Aam Hamdani; Saskia Kanisaa Puspanikan
Jurnal Teknik Industri Terintegrasi (JUTIN) Vol. 9 No. 3 (2026): July
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jutin.v9i3.59813

Abstract

This study aims to analyze the effect of price, delivery delays, and brand image on customer satisfaction at PT XYZ. This research uses a quantitative approach with multiple linear regression analysis. Data were collected through a 5-point Likert scale questionnaire distributed online to 113 respondents who had used PT XYZ services at least twice in the past six months. The results show that price and brand image have a significant effect on customer satisfaction, while delivery delays do not have a significant effect at the 5% significance level. Simultaneously, the three variables explain 83.2% of the variation in customer satisfaction. These findings emphasize the importance of competitive pricing, operational efficiency, and a strong brand image in improving customer satisfaction.