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All Journal Jurnal Pengabdian Literasi Digital Indonesia Teknologi Informasi dan Digital (TRIDI)
HS. Sulistyowati
Universitas Bani Saleh
Computer Science & IT Control & Systems Engineering Electrical & Electronics Engineering Materials Science & Nanotechnology Other

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Pelatihan Pemasaran Digital Dalam Upaya Meningkatkan Usaha UMKM Pada Makaroni Nampol By MTH Foods Rina Fitriani; Widiyawati Widiyawati; Siti Chodijah; Satria Satria; HS. Sulistyowati; Aidah Hami
Jurnal Pengabdian Literasi Digital Indonesia Vol. 2 No. 2 (2023): December
Publisher : Puslitbang Akademi Relawan TIK Indonesia (ARTIKA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57119/abdimas.v2i2.48

Abstract

The era of Industrial Revolution 4.0 and Society 5.0 in various walks of life is also felt by MSMEs who are expected to be able to adopt digital in product marketing, both through social media and various marketplaces. It is also important for an entrepreneur to manage relationships with his customers, both loyal customers and acquiring new customers. Customer data generated from interactions on social media and marketplaces can be used for promotions and minimizing costs. There is a gap between technological developments and digital skills in society, especially Makaroni Nampol by MTH Foods as an MSME that has just started using technological devices, which is the background for service and supporting the Tri Dharma Lecturers. Service method with Training and Mentoring which aims to provide an entrepreneurial mindset, improve the skills of business actors more deeply, such as: online NIB (Business Permit Number) registration, Google My Business, creating accounts on social media, product photography techniques, copywriting and creating BMC ( Business Model Canvas). As a result of this activity, the owner of the Makaroni Nampol by MTH Foods business was very enthusiastic about participating in the training and mentoring, asked a lot of questions in an effort to improve digital marketing, and after attending the training he was able to create a business account on the social media WA, Instagram and TikTok.
IMPLEMENTASI ALGORITMA DIJKSTRA UNTUK MENEMUKAN RUTE TERDEKAT PENGAMBILAN BARANG BEKAS BERBASIS WEB PADA LAPAK RONGSOK BROSOT, BEKASI HS. Sulistyowati; Muhammad Nur; Dwi Fajri
Jurnal Teknologi Informasi dan Digital Vol. 3 No. 1 (2025): Teknologi Informasi dan Digital
Publisher : LPPM Universitas Bani Saleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65624/tridi.v3i1.101

Abstract

Pengelolaan sampah dan limbah yang memiliki nilai sebagai bahan baku, khususnya barang bekas, menjadi tantangan dalam hal pengambilan dan rute yang efisien bagi agent pengumpul barang rongsokan. Penelitian ini mengimplementasikan Algoritma Dijkstra untuk menentukan rute terdekat bagi agen rongsokan dalam proses pengambilan barang bekas di Lapak Rongsok Brosot. Aplikasi dirancang agar berjalan pada smartphone dengan platform android yang digunakan mayoritas pada saat ini. Berdasarkan pengujian didapatkan pemilihan rute terpendek menggunakan algoritma dijkstra dinilai sangat efektif berdasarkan pencarian rute terpendek dari setiap perhitungan bobot jarak dengan node yang dijalurkan kearah tujuan. Platform berbasis web yang dikembangkan memanfaatkan algoritma ini mampu mengoptimalkan rute agen, sehingga dapat mengurangi waktu dan tenaga yang dibutuhkan serta meningkatkan efisiensi operasional. Sistem yang dibangun juga memudahkan masyarakat untuk menghubungi agen terdekat, mempercepat proses transaksi, dan meningkatkan jumlah barang yang berhasil dikumpulkan. Selain itu, penelitian ini memberikan peluang bagi pengembangan lebih lanjut melalui penerapan algoritma alternatif serta peningkatan fitur seperti
Co-Authors ., Widiyawati Aidah Hami Dwi Fajri Fitriani, Rina Muhammad Nur Satria Siti Chodijah