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Analisis Semiotika Roland Barthes dalam Film Blackberry 2023 Harahap, Muhammad Yasim; Alfikri, Muhammad
eScience Humanity Journal Vol 4 No 2 (2024): eScience Humanity Journal Volume 4 Number 2 May 2024
Publisher : Asosiasi Ide Bahasa Kepri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37296/esci.v4i2.139

Abstract

Fokus penelitian ini menganalisis pemaknaan semiotika roland barthes yang meliputi makna denotative,konotatif dan mitos yang dirangkum oleh Matthew johnson dalam film Blackberry 2023. Penelitian ini menggunakan metode deskriptif kualitatif. Objek penelitian ialah beberapa scene film Blackberry 2023. Hasil penelitian di dapat kesimpulan berupa,makna denotasi yang terdapat dalam film tersebut menyimpulkan bahwa setiap kesepatan itu adalah sebuah jalan kesuksesan walaupun kesempatan tersebut kecil maupun besar dan berlaku juga pada sebuah masalah. Mitos dalam film Blackberry ini cukup jelas di tunjukkan dalam dialog maupun Bahasa nonverbal dalam film tersebut.
Analisis Pentingnya Kode Etik Public Relation dalam Menjaga Citra Perusahaan Efendi, Erwan; Hsb, Saima Putri; Siregar, Salsa Fadilah; Harahap, Yuli Awanda; Br Purba, Endah Rananda Gita; Harahap, Muhammad Yasim
El-Mujtama: Jurnal Pengabdian Masyarakat  Vol. 4 No. 3 (2024): El-Mujtama: Jurnal Pengabdian Masyarakat
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v4i3.1557

Abstract

Public Relations (PR) plays a crucial role in the success of a company. PR helps shape the positive image of the company in the eyes of the public, maintains good relationships with customers and stakeholders, supports marketing strategies, and safeguards the company's reputation in times of crisis. This research uses the Literature Review method. With this method, the research will delve into the concepts contained in the PR code of ethics, such as honesty, integrity, and social responsibility. Literature Review will provide a deep understanding of the ethical values that form the basis for maintaining and building a positive company image. The research shows that Advertising Experts, as one of the links between an organization and its public, certainly have rules to follow. These policies are related to the morals and ethics that must be upheld by a PR professional in supporting their work. Advertising morals are used as a guideline for the skills and thinking that leave an impression on an Advertising specialist in their actions and decision-making. An Advertising Specialist certainly has responsibilities and obligations that play a crucial role in the organization's image.