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All Journal Edu Society: Jurnal Pendidikan, Ilmu Sosial dan Pengabdian Kepada Masyarakat Journal of Sustainable Community Service
Noer, Namira Imelia Ramadiena
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Humanities Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences Other

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PENCIPTAAN PELUANG USAHA KULINER PINDANG IKAN PATIN SEBAGAI MAKANAN KHAS DAERAH PALEMBANG Noer, Namira Imelia Ramadiena; Hertati, Lesi; Asharie, Asmawati
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 2 No. 3 (2022): JUNE
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v2i3.595

Abstract

Pindang ikan patin is a typical food of the Palembang region that has been widely recognized as a superior product. This study aims to reveal the marketing strategies used by Micro, Small and Medium Enterprises (MSMEs) in increasing the superiority of pindang ikan patin in the area. This research method uses primary data obtained through interviews, observation, and documentation directly from the first source. The results showed that pindang tulang MSMEs in the Sukawinatan area implemented various marketing strategies, involving aspects of product, price, place of business, and promotion. Of the four strategies, the product marketing strategy has a significant influence, mainly due to the variation in product quality of pindang ikan patin, which includes pindang ikan patin, pindang tulang, and pindang ikan gabus. These products are known for their high quality. In addition, the price of pindang ikan patin products is relatively affordable and competitive in the market. MSMEs in Sukawinatan have successfully developed their product marketing by utilizing online media, particularly through the promotion of the place and types of pindang offered. This research provides a comprehensive overview of the marketing strategy practices implemented by bone pindang MSMEs in the Palembang area. By understanding the success of these marketing strategies, it can be concluded that a focus on product quality, competitive pricing, and utilization of online media are key factors in increasing the competitiveness and popularity of pindang ikan patin as a regional specialty.
Pendampingan Dokumen Hukum Koperasi Karyawan Sebagai Upaya Penguatan Transparansi dan Akuntabilitas di SMK PPN Sembawa Santy, Nurliana; Noer, Namira Imelia Ramadiena; Lestari, Rahma Dwi; Destriansyah, Ridho; Purnamasari, Endah Dewi; Yeni, Yeni
EDU SOCIETY: JURNAL PENDIDIKAN, ILMU SOSIAL DAN PENGABDIAN KEPADA MASYARAKAT Vol. 5 No. 2 (2025): June-September 2025
Publisher : Association of Islamic Education Managers (Permapendis) Indonesia, North Sumatra Province

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56832/edu.v5i2.1647

Abstract

Koperasi karyawan merupakan wadah ekonomi yang berperan penting dalam meningkatkan kesejahteraan anggota, namun kerap menghadapi persoalan transparansi, akuntabilitas, serta tingginya risiko kredit macet. Melalui kegiatan Kuliah Kerja Nyata Tematik (KKNT) di Desa Sembawa Mulia, dilakukan pendampingan penyusunan dan perbaikan dokumen hukum Koperasi Karyawan SMK PP Sembawa sebagai upaya penguatan tata kelola kelembagaan. Metode yang digunakan meliputi observasi, wawancara dengan pengurus dan anggota, analisis dokumen, serta lokakarya bersama untuk menyusun revisi dokumen hukum sesuai dengan prinsip koperasi dan ketentuan peraturan perundang-undangan. Hasil kegiatan menunjukkan bahwa dokumen hukum koperasi, seperti Anggaran Dasar/Anggaran Rumah Tangga (AD/ART), aturan pinjaman, dan perjanjian kredit, masih lemah dalam aspek pengaturan hak dan kewajiban anggota, prosedur pinjaman, serta mekanisme pengawasan. Melalui pendampingan ini, disusun dokumen hukum baru yang lebih jelas, transparan, dan akuntabel, serta memuat ketentuan sanksi yang tegas terhadap keterlambatan pembayaran. Perbaikan dokumen hukum terbukti meningkatkan pemahaman anggota terhadap aturan koperasi, memperkuat transparansi laporan keuangan, dan membantu menekan potensi kredit macet. Dengan demikian, kegiatan KKNT ini memberikan kontribusi nyata dalam meningkatkan tata kelola koperasi menuju lembaga yang sehat, transparan, dan berkelanjutan.
Co-Authors Asharie, Asmawati Destriansyah, Ridho Endah Dewi Purnamasari Lesi Hertati, Lesi Lestari, Rahma Dwi Santy, Nurliana Yeni Yeni