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All Journal Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Inisiatif: Jurnal Ekonomi, Akuntansi Dan Manajemen Jurnal Manajemen Dan Bisnis Ekonomi Jurnal Insan Pengabdian Indonesia
Johanis Souisa
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice

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Pengaruh Literasi Keuangan, Perilaku Keuangan dan Toleransi Risiko Terhadap Keputusan Investasi Mahasiswa (Pada Univervitas Semarang) Novanda Zoelva Mina Raya; Johanis Souisa; Sasi Fadillah; Dhiyas Vonny Wulan Febriana
JURNAL MANAJEMEN DAN BISNIS EKONOMI Vol. 2 No. 1 (2024): January : JURNAL MANAJEMEN DAN BISNIS EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jmbe-itb.v2i1.989

Abstract

Planning an investment in personal financial management especially for students is crucial because investment is a process of learning to manage finances, starting now and in the future. Low knowledge about investment decisions often makes students experience fraud, because offers from investment returns are also very tempting. Based on the phenomenon, this study aims to determine the effect of financial literacy, financial behavior, and risk tolerance on investment decisions. This research was conducted by distributing questionnaires to respondents with the criteria of students at the University of Semarang majoring in S1 Management class of 2020 and interested in or have already invested in the capital market. The number of research respondents was 96 students and data management used SPSS 23 with multiple regression analysis techniques. The results of this study state that financial literacy has a positive and insignificant effect on investment decisions, while financial behavior and risk tolerance have a positive and significant effect on investment decisions of Semarang University students majoring in Management S1 class of 2020.
Pengaruh CR, ROA dan DER terhadap Harga Saham : (Pada Perusahaan Food and Beverages Terdaftar di BEI 2019-2022) Muh Lutfy Mahendra Wijaya; Johanis Souisa; Ade Wicak Wibisono; Afreyzal Athillah Izzulhaq; Abdul Syafiq
JURNAL MANAJEMEN DAN BISNIS EKONOMI Vol. 2 No. 1 (2024): January : JURNAL MANAJEMEN DAN BISNIS EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jmbe-itb.v2i1.1057

Abstract

This research aims to examine the influence of the Current Ratio, Return on Assets, and Debt to Equity Ratio on shares in consumer goods companies in 2019-2022. The population in this study are manufacturing companies in the consumer goods industry sector, food and beverage subsector, which are listed on the Indonesia Stock Exchange for the 2019-2022 period. The total population in that period was 23 companies. The type of data used in this research is secondary data, namely data obtained from written sources related to research. The analytical method of this research is quantitative data which will then be processed using SPSS 23. The results of this research prove that the Current Ratio has an insignificant effect on stock prices, Return of Assets has an insignificant effect on stock prices, Debt to Equity Ratio has an insignificant effect on prices. share.
Pengaruh Kualitas Produk, Kualitas Pelayanan, dan Kepuasan Pelanggan, Terhadap Loyalitas Pelanggan (Study pada Toko Pakaian Sinar Mulyo) Desy Cahyaningrum; Arif Miftanudin; Johanis Souisa; Yuniarsih Ekawati; Badruddin
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 4 No 2 (2024): Edisi Mei 2024
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v4i2.1238

Abstract

This research aims to empirically test the influence of product quality, service quality, and customer satisfaction on customer loyalty. The problem faced by the Sinar Mulyo Tegowanu Grobogan clothing store is declining sales. The population in this study were all consumers at the Sinar Mulyo Clothing Store and the sample used in this study was 96 respondents. This research used purposive sampling technique and a questionnaire with a Likert scale. Then the data obtained was analyzed using SPSS 25 which includes validity test, reliability test, classical assumption test, multiple linear regression analysis, hypothesis testing via t test and analysis of the coefficient of determination (R2). The results of this test show that product quality has no and no significant effect on customer loyalty. Based on the coefficient of determination value of 0.902, in this case it means that 90.2% of the variation in the customer loyalty variable is explained by the variables product quality, service quality and customer satisfaction. Meanwhile, the remaining 9.8% is explained by other variables outside the model.
Analisis Pengaruh Kepercayaan, Kualitas Pelayanan, Dan Promosi Terhadap Kepuasan Pelanggan (Studi Pada Bengkel Mobil Sinar Audio Semarang) Citra Rizkiana; Yudi Setyawan; Johanis Souisa
Inisiatif: Jurnal Ekonomi, Akuntansi dan Manajemen Vol. 2 No. 2 (2023): April : Inisiatif: Jurnal Ekonomi, Akuntansi dan Manajemen
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/inisiatif.v2i2.810

Abstract

Perkembangan industri otomotif yang semakin meningkat terlebih pada kendaraan roda empat atau lebih membuat layanan purna jual semakin banyak dan harus memenuhi kepuasan dari pelanggan. Penelitian ini bertujuan untuk menganalisis pengaruh kepercayaan, kualitas pelayanan dan promosi terhadap kepuasan pelanggan (Studi Pada Bengkel Mobil Sinar Audio Semarang). Populasi yang digunakan dalam penelitian ini adalah seluruh pelanggan Bengkel Mobil Sinar Audio Semarang yang tidak diketahui jumlahnya. Sedangkan untuk sampelnya sendiri berjumlah 96 orang dengan menggunakan metode purposive sampling (sampel dengan kriteria). Metode analisis data yang digunakan dalam penelitian ini menggunakan analisis regresi linier berganda. Hasil penelitian ini membuktikan bahwa variabel kepercayaan tidak berpengaruh terhadap kepuasan pelanggan, variabel kualitas pelayanan mempunyai pengaruh positif dan signifikan terhadap kepuasan pelanggan, variabel promosi mempunyai pengaruh positif dan signifikan terhadap kepuasan pelanggan (studi pada pelanggan Bengkel Mobil Sinar Audio Semarang).
Business Development Strategy and Increasing Online Marketing Technology Capabilities for Superior MSME Products in the Karanganyar Gunung Sub District Candisari Subdidistrict Semarang City Johanis Souisa; Dwi Widi Pratito; Lauren Instiyawari
Jurnal Insan Pengabdian Indonesia Vol. 2 No. 3 (2024): September : Jurnal Insan Pengabdian Indonesia
Publisher : PT. ALHAFI BERKAH INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62007/jouipi.v2i3.351

Abstract

Community Service by Lecturers (PKM) is a tangible form of the implementation of higher education values in contributing to the community. PKM lecturers from the Faculty of Economics, University of Semarang carry out two types of activities, namely socialization and training in using online promotion methods in marketing their products. This socialization and training was held in Karanganyar Gunung Village, Candisari District, Semarang City. The purpose is to provide knowledge with training in the use of online promotion methods in order to anticipate a wide market and to improve the ability of MSME superior product players in planning their business marketing, especially in the use of online media to market their products. Through discussions and delivery of material, as well as in-depth training, this activity is expected to increase knowledge and understanding of online marketing on MSME superior products in the Karanganyar Gunung sub-district area, Candisari District, Semarang City
Co-Authors Abdul Syafiq Ade Wicak Wibisono Afreyzal Athillah Izzulhaq Arif Miftanudin Badruddin Citra Rizkiana Desy Cahyaningrum Dhiyas Vonny Wulan Febriana Dwi Widi Pratito Lauren Instiyawari Muh Lutfy Mahendra Wijaya Novanda Zoelva Mina Raya Sasi Fadillah Yudi Setyawan Yuniarsih Ekawati