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Workshop Strategi Branding Pada MTs Al Huda Tulungagung Melalui Media Canva Dan Instagram Suryanto, Tri Lathif Mardi Suryanto; Nathaniela, Amanda; Aura Wulan Savitri, Nadya; Aliefia, Vony
Al-Ijtimā': Jurnal Pengabdian Kepada Masyarakat Vol 5 No 2 (2025): April
Publisher : Lembaga Penelitian, Publikasi Ilmiah dan Pengabdian kepada Masyarakat (LP3M)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53515/aijpkm.v5i2.223

Abstract

Penelitian ini bertujuan untuk meningkatkan pemahaman guru MTs Al-Huda Tulungagung tentang strategi branding melalui media sosial. Workshop yang dilaksanakan memfokuskan pada penggunaan Canva dan Instagram sebagai alat untuk menciptakan konten visual menarik dan meningkatkan engagement. Teknik pengumpulan data melalui observasi, dokumentasi dan wawancara mendalam. Peserta akan diberikan materi tentang dasar-dasar digital marketing, strategi konten, dan penggunaan media sosial. Selain itu, akan ada pendampingan sesi praktik langsung. Hasil penelitian menunjukkan bahwa sebagian besar peserta berhasil menguasai keterampilan dasar Canva dan memahami pentingnya branding melalui media sosial. Antusiasme peserta yang tinggi tercermin dari partisipasi aktif mereka dalam workshop dan harapan untuk mendapatkan pelatihan lanjutan. Implementasi workshop ini diharapkan dapat meningkatkan citra sekolah dan menarik minat calon siswa baru
PEMBUATAN WEBSITE PANGKALAN SANTRI GUNA MENINGKATKAN SISTEM MANAJEMEN PONDOK PESANTREN DARUNNAJAH KECAMATAN BANDUNG KABUPATEN TULUNGAGUNG Nathaniela, Amanda; Putri Anwar, Camelia Asiah; Nidhom Hidayah, Maulidiyah; Nabila Az-Zahro’, Syaikhhanun; Aliefia, Vony
Al-Ijtimā': Jurnal Pengabdian Kepada Masyarakat Vol 5 No 1 (2024): Oktober
Publisher : Lembaga Penelitian, Publikasi Ilmiah dan Pengabdian kepada Masyarakat (LP3M)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53515/aijpkm.v5i1.148

Abstract

Information technology today has a significant impact in various aspects of people's lives, as it has become part of everyday life. However, in society, the reality is that the understanding and use of technology is still uneven in some areas. One of them is Darunnajah Islamic Boarding School, where there are obstacles in administrative bookkeeping and student management data that have no technology that facilitates data storage. Darunnajah Islamic Boarding School is an Islamic Education Institution in Bandung Subdistrict, Tulungagung Regency. The method of implementing this activity includes several stages, namely preparation and planning, field surveys and interviews, data collection, website design and development, training implementation and website handover, and evaluation. The result of this program is the establishment of a website for the students of Darunnajah Islamic Boarding School that can be accessed online by the Boarding School Admin and Walisantri as a strategic step in improving the quality of boarding school management, providing easy access to information
Implementasi Kebijakan Open Government Data (OGD) dalam Menyongsong Smart City di Kota Surabaya: Studi pada PPID Kota Surabaya Sultan Wachid , Muhammad; Nathaniela, Amanda; Shalsabila Miracle, Annisaa; Susi Rose Ardian, Anggeli; Hidayatullah, Muhammad; Agus Muljanto, Muhammad
VISA: Journal of Vision and Ideas Vol. 4 No. 3 (2024): VISA: Journal of Vision and Ideas
Publisher : IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/visa.v4i3.3119

Abstract

Rapid urban population growth brings various challenges, such as decreasing quality of public services, reduced residential space, congestion, and increasing crime. Smart City is here as a solution to overcome this challenge and create a city that is safe and comfortable for its residents. Transparency of government data through Open Government Data (OGD) is the key to realizing a Smart City. This research aims to test the implementation of OGD in the City of Surabaya in realizing a Smart City. It is hoped that the research results can provide solutions for relevant agencies and the Indonesian Government in the field of OGD and Smart City. This research applies a descriptive qualitative approach, which adopts an inductive data analysis process to build understanding from specific to general aspects. This approach involves collecting data through in-depth interviews, literature reviews involving previous research published in accredited journals and mass media, as well as utilizing relevant documentation. In this research, it was found that the implementation of smart city in the city of Surabaya can be analyzed through the theory of policy implementation by George C. Edwards III, with aspects of the importance of communication, resources, implementor disposition, and bureaucratic structure. In managing open data, the City of Surabaya has an Information and Documentation Management Officer (PPID) who is responsible for carrying out public information services which include activities for storing, documenting, providing and disseminating information to the public. One of the obstacles to the implementation of open data is that people do not understand the urgency of open government data, so that public intervention and voice of support is also limited. Apart from that, coordination of each unit in each agency that takes part in implementing open government data must also be integrated.