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Penyuluhan Pembuatan Desain Packaging dan Digitalisasi Sosial Media kepada Pengrajin Manik-Manik di Lembang Angin-Angin Gabryella Ivanka Rerungan; Claudio Claudio; Emilio Juan Pablo; Efraim Kevin; Etha Sandarinding; Isak Pasulu
NUSANTARA Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 1 (2022): Februari: Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v2i1.2538

Abstract

The work program for creating logo and packaging designs as well as digital technology is a service to the community engaged in the production business of bead craftsmen in Lembang Angin- Angin. These bead craftsmen have been established in Lembang Angin-angin for a long time, but their marketing methods are still very minimal and there is a lack of community skills related to UMKM. Therefore, these UMKM need to be given counseling about the importance of branding and the use of digital marketing so that their marketing system can be better so that they can expand the target market coverage and support marketing activities through business accounts on digital media. The method used is by providing counseling in the form of making a logo. , packaging and training on how to manage digital media for selling beads. This program has the potential to increase the sales appeal of beaded products, as well as serve as a symbol of product identity to make it easier for consumers to remember the product. This will support increased marketing activities and increase sales of the bead business.
Pencegahan Stanting Lembang Tondon Langi Kecamatan Tondon Kabupaten Toraja Utara Permata Sari; Heppyanti Ponno; Gabryella Ivanka Rerungan; Helba Rundupadang; Intan Intan
ASPIRASI : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Vol. 1 No. 5 (2023): September : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/aspirasi.v1i5.359

Abstract

Community Service (PKM) which is located in Lembang Tondon Langi', Tondon District, North Toraja Regency is one of the places where we served for approximately one and a half months. In the work program that we are implementing, the focus is more on preventing stunting that occurs in Lembang Tondon Langi'. Where this work program is one of the themes that has been determined by the campus, namely "Stunting Prevention". This work program aims to help stunting cadres and the community, especially mothers, in providing adequate nutrition for their children. The specific target of this program is to improve nutritional intake which is still not good in Lembang Tondon Langi'. This program also aims to reduce the potential for stunting in Lembang Tondon Langi', Tondon District, North Toraja Regency. However, there is a problem encountered in Lembang Tondon Langi', Tondon District, North Toraja Regency, namely that there is no awareness among some communities about the importance of adequate nutritional intake for their children. The initial step taken in this activity is to design and organize activities related to stunting as well as carry out outreach to school children and the community.