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Peningkatan Strategi Pemasaran dan Branding Awareness Toko Bunga Ria Florist Medan Banjarnahor, Wiwin; Sinuraya, Junus; Azanudin; Tumanggor, Orli
Jurnal Masyarakat Indonesia (Jumas) Vol. 3 No. 01 (2024): Jurnal Masyarakat Indonesia (Jumas)
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jumas.v3i01.66

Abstract

Perkembangan penggunaan jasa karangan bunga sebagai ekspresi dalam ucapan kepada kerabat dan rekan kerja semakin pesat. Ria Florist, sebuah usaha dekorasi khusus bunga, mengalami peningkatan permintaan yang signifikan. Meskipun telah membangun basis pelanggan yang solid, toko ini masih terbatas dalam pemasaran melalui WhatsApp dan media sosial, menghambat potensi perluasan bisnis. Selain itu, rendahnya kesadaran merek menjadi dampak dari strategi pemasaran yang terbatas. Solusi diusulkan untuk mengatasi masalah ini yaitu pengembangan alat bantu untuk pemesanan online dan peningkatan kesadaran merek, terutama di daerah Medan. Solusi ini diharapkan dapat meningkatkan efisiensi dan efektivitas pemesanan produk, serta secara menyeluruh meningkatkan kesadaran merek
Digital Evolution: A Comparative Study on Implementing Workflow Management at Dadang Maranatha Photography Banjarnahor, Wiwin; Sinuraya, Junus; Azanuddin; Purba, Bister; Tumanggor, Orli
Bahasa Indonesia Vol 16 No 01 (2024): Instal : Jurnal Komputer
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jurnalkomputer.v16i01.188

Abstract

In the current digital era, photography companies still rely on manual task assignments to manage their daily operations. This process involves the use of physical notes, spreadsheets, and face-to-face communication to assign and monitor tasks for team members. Photographers, editors, and other staff receive instructions verbally or through text messages, often leading to ambiguity regarding priorities and deadlines. Project management aspects such as scheduling, resource allocation, and overall photography project assignments tend to lack structure. This research proposes the use of a notification-based workflow management system to address these challenges. By automating task assignments, monitoring, and team coordination through real-time notifications, photography companies can improve operational efficiency and enhance team productivity. This study provides insights into how technology integration can enhance photography project management and contribute to the development of more structured and efficient systems in the future.
Smart Shopping System: Integration of Web Technology and IoT for Digital Transformation of Small and Medium-Scale Retail Stores Banjarnahor, Wiwin Sry Adinda; Sinuraya, Junus; Prayudani, Santi; Tumanggor, Orli
Journal of Computer Science and Informatics Engineering Vol 4 No 2 (2025): April
Publisher : Ali Institute of Research and Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55537/cosie.v4i2.1217

Abstract

The modern retail sector faces challenges in meeting consumer expectations for efficient and convenient shopping experiences. This research develops a web-based Si-Smart Shop system integrated with Internet of Things (IoT)-based smart shopping cart to optimize retail store operations. The research problem formulation includes reducing customer queue density, providing real-time price information independently, and automating the price label creation process that was previously done manually. The research methodology uses a system development approach with the waterfall model. Implementation results show that the system successfully optimizes operational workflow by reducing consumer waiting time and minimizing price calculation errors. Blackbox testing on 42 test cases demonstrates that all system functionalities meet operational criteria. The main contribution of this research is providing accessible technology solutions for various business scales with affordable investment, addressing operational problems in transaction processes and product information management, as well as improving operational efficiency and service quality in retail environments.