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EKSISTENSI PEREMPUAN DALAM NOVEL SUNYI DI DADA SUMIRAH KARYA ARTIE AHMAD BERDASARKAN FEMINISME EKSISTENSIALIS SIMONE DE BEAUVOIR: THE EXISTENCE OF WOMEN IN THE NOVEL SUNYI DI DADA SUMIRAH BY ARTIE AHMAD BASED ON SIMONE DE BEAUVOIR'S EXISTENTIALIST FEMINISM Juraidah; Taqwiem, Ahsani; Alfianti, Dewi
LOCANA Vol. 6 No. 2 (2023): JURNAL LOCANA
Publisher : Program Studi Pendidikan Bahasa dan Sastra Indonesia, Fakultas Keguruan dan Ilmu Pendidikan, Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jlc.v6i2.156

Abstract

Penelitian ini bertujuan untuk mendeskripsikan bentuk feminisme eksistensialis Simone de Beauvoir dalam novel Sunyi di Dada Sumirah karya Artie Ahmad. Metode yang digunakan dalam penelitian ini adalah deskriptif kualitatif. Hasil penelitian ini menunjukkan bahwa novel Sunyi di Dada Sumirah karya Artie Ahmad memperlihatkan bahwa bentuk feminisme eksistensialis Simone de Beauvoir dapat membawa perempuan pada kesadaran akan hak mereka dalam konteks kemanusiaan yang lebih luas. Bentuk perlawanan sebagai wujud eksistensi tiga tokoh utama sunyi, Sumirah, dan Suntini, menunjukkan sosok perempuan yang tangguh dan memiliki semangat untuk memperjuangkan eksistensinya meskipun dihadapkan pada berbagai bentuk ketidakadilan. Bentuk perlawanan sebagai wujud eksistensi tersebut terlihat dari tiga tokoh yakni dengan perlawanan terhadap diskriminasi gender, perlawanan terhadap patriarki, dan berusaha menjadikan diri sebagai kaum intelektual. Novel Sunyi di Dada Sumirah menggambarkan betapa pentingnya kesetaraan gender dan keadilan sosial dalam masyarakat. This research aims to describe the form of Simone de Beauvoir's existentialist feminism in the novel Sunyi di Dada Sumirah by Artie Ahmad. The method used in this research is descriptive qualitative. The results of this study show that the novel Sunyi di Dada Sumirah by Artie Ahmad shows that Simone de Beauvoir's form of existentialist feminism can bring women to an awareness of their rights in a broader human context. The form of resistance as a form of existence of the three main characters, Sunyi, Sumirah, and Suntini, shows the figure of a woman who is tough and has the spirit to fight for her existence despite being faced with various forms of injustice. The form of resistance as a form of existence can be seen from the three characters, namely by resistance to gender discrimination, resistance to patriarchy, and trying to make themselves as intellectuals. The novel Sunyi di Dada Sumirah illustrates the importance of gender equality and social justice in society.
The Effect of Product Descriptions, Online Customer Reviews, and Price Discounts on Impulse Buying Mediated by Ease of Purchase and Positive Emotion at Tiktok Shop Live Juraidah
International Journal of Economics Accounting and Management Vol. 1 No. 5 (2025): IJEAM - January 2025
Publisher : PT. INOVASI TEKNOLOGI KOMPUTER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60076/ijeam.v1i5.1030

Abstract

This study aims to identify and analyze how product descriptions, online customer reviews, and price discounts affect impulse buying which is mediated by ease of purchase and positive emotion on TikTok Shop Live so that it can provide relevant insights for marketing academics and practitioners about consumer behavior in the modern e-commerce era. This study was conducted on TikTok Shop live users in Indonesia, using a quantitative approach. Data were collected through an online survey using a questionnaire designed based on a Likert scale, and analyzed using the SmartPLS-based Structural Equation Modeling (SEM) method. The results showed that product descriptions, online customer reviews, and price discounts have a significant influence on impulse purchases, both directly and through the mediation of ease of purchase and positive emotion. Informative and interesting product descriptions, positive customer reviews, and competitive price discounts increase the urge to buy impulsively. The mediating variables of ease of purchase and positive emotion strengthen this relationship by creating an easier and more enjoyable shopping experience. This research provides theoretical contributions by expanding the understanding of consumer behavior in the context of live shopping, as well as practical contributions for e-commerce businesses in designing effective marketing strategies to encourage impulse purchases through the interactive features of TikTok Shop Live
Enhancing Quality Assurance in Higher Education through Strategic Library Management and Digital Literacy Initiatives Nur 'Azah; Juraidah; Hassan Fateh
Journal of Education and Learning Sciences Vol. 5 No. 2 (2025): October 2025
Publisher : CV. Gerasi Insan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56404/jels.v5i2.174

Abstract

In the era of Education 5.0, higher education institutions are increasingly required to ensure quality assurance mechanisms that promote academic excellence and global competitiveness. Libraries, as knowledge management hubs, play a strategic role in supporting institutional quality by providing access to information, facilitating digital literacy, and enhancing research productivity. This study aims to examine how strategic library management and digital literacy initiatives contribute to strengthening quality assurance frameworks in higher education. Using a library research method, this paper synthesises findings from 52 international journal articles, books, and reports published between 2018 and 2024. The results indicate that universities implementing innovative library management strategies such as the integration of digital repositories, open-access scholarly databases, and user-centred services significantly improve teaching quality, research visibility, and accreditation performance. Furthermore, initiatives to develop students’ and faculty members’ digital literacy competencies contribute to enhanced learning outcomes and institutional ranking. The findings highlight the necessity of integrating strategic library policies with quality assurance systems to meet international accreditation standards and ensure sustainable institutional development.