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Pendampingan Pembuatan Akun Instagram Bisnis Dalam Menumbuhkan Minat Kewirausahaan Bagi Siswa/I SMA Swasta Karya Utama Medan Harahap, Rahmat Alamsyah; Butar-Butar, Mangasi; Guci, Dede Ansyari; Novita, Herlina; Jamaluddin, Jamaluddin; Hutagaol, Jarungjung
Medani : Jurnal Pengabdian Masyarakat Vol. 3 No. 2 (2024): Agustus 2024
Publisher : Lembaga Riset Ilmiah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jpm.v3i2.527

Abstract

Instagram adalah platform jejaring sosial berbasis gambar yang menyediakan layanan berbagi foto dan video online. Tujuan dari latihan pembuatan akun Instagram ini adalah untuk memperkenalkan media sosial kepada siswa SMA sehingga mereka dapat memahami pentingnya membuat akun bisnis Instagram di lanskap teknologi saat ini. Pemanfaatan pendamping dalam pembuatan akun instagram bisnis sebagai sarana menumbuhkan rasa jiwa kewirausahaan dikalangan siswa SMA. Pendampingan adalah metode yang digunakan untuk memberikan bimbingan dan dukungan kepada siswa dalam mengembangkan keterampilan bisnis dan komunikasi menggunakan platform media sosial. Dengan pendekatan ini diharapkan para pelajar atau mahasiswa mampu mengembangkan jiwa kewirausahaan dan cita-cita kewirausahaannya di masa depan. Instagram is an image-based social networking platform that provides online photo and video sharing services. The goal of this Instagram account creation exercise is to introduce social media to high school students so they can understand the importance of creating an Instagram business account in today's technology landscape. Utilization of companions in creating business Instagram accounts as a means of fostering a sense of entrepreneurial spirit among high school students. Mentoring is a method used to provide guidance and support to students in developing business and communication skills using social media platforms. With this approach, it is hoped that students will be able to develop their entrepreneurial spirit and entrepreneurial aspirations in the future
Pengelolaan Hutan Kopi dan Aren dalam Inovasi Produk Kopi Aren Rasa Wine Non Alkohol di Kecamatan Kutalimbaru, Deli Serdang Faisal Mirza, Deni; Guci, Dede Ansyari; Hasmidiarty, Hasmidiarty; Azahari, Delima Hasri
Journal of Management and Bussines (JOMB) Vol 6 No 4 (2024): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v6i4.12372

Abstract

This study aims to create an innovation in coffee-based culinary products by combining two plant materials, namely coffee and sap, to produce non-alcoholic grape-flavored sap coffee that has never been produced before. The method used in this study is descriptive qualitative with data collection techniques through FGD (Focus Group Discussion) with relevant stakeholders. The results of the study indicate that the coffee and sugar palm forests in the area are very productive and have great potential to support improving the welfare of farmers. In addition, the marketing model for this innovative sap coffee product is carried out offline and online, expanding the market reach. In conclusion, the innovation of non-alcoholic grape-flavored sap coffee can have a positive impact on improving the economy of coffee and sugar palm farmers in Sukamakmur Village, as well as opening up new job opportunities through productive management of natural resources. Keywords: Coffee Forest, Coffee Cultivation, Palm Coffee, Micro Business
Conceptual Framework of Risk Control as Moderator on the Relationship between Determinant Factors Selection and Performance of SMEs in Indonesia: A Pilot Study Guci, Dede Ansyari; Puspa Liza Ghazali; Nik Hazimi Mohamad Foziah; Zainuddin Awang
International Journal of Entrepreneurship and Business  Management Vol. 1 No. 1 (2022)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (286.708 KB) | DOI: 10.54099/ijebm.v1i1.119

Abstract

Only SMEs are successful: Indicates a gap in some effective ways to increase the size of faction while the achieving extraordinary performance and sustainable growth. Purpose – This paper aimed to help fill the gap by identifying factors related to SMEs performances and develop the conceptual framework to explain the relationships. This paper aimed to help fill the gap by identifying factors related to SMEs performances and develop the conceptual framework to explain the relationships. Some literatures showed a positive relationships among the variables; but the relationship is not yet decisive. The field observation and literary assessments suggest a secondary configuration that play a complete role among government supports, training, digital marketing, financial capital and small business performances, and also the risk control. Although the relationships among the six structures of the whole literatures were examined in detail, this article is one of several efforts in the study of six constructs in a comprehensive framework for further research. With empirical support, the proposed framework can provide effective alternatives to help entrepreneurs and small business players to develop their businesses effectively. Methodology/approach – The data was collected by using questionnaires and analyzed the KMO and Barlett’s Test by using SPSS 21 from about 100 respondents as entrepreneurs in small businesses in Medan, Indonesia. Findings – The result showed that all measured variables were >0.50, means that the strong relationships among items need to be investigated. Novelty/value – As SMEs have the important role in economics for developing country like Indonesia, it is vital to understand how to increase the performance of SMEs.