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All Journal Journal of Economic, Bussines and Accounting (COSTING) Jurnal Ilmiah Wahana Pendidikan Madani: Multidisciplinary Scientific Journal
Fadli, Uus Muhammad Darul
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Efektivitas Kinerja Pegawai Negeri Sipil (PNS) Dalam Pengelolaan Pariwisata Dan Kebudayaan Di Kabupaten Karawang Nurahman, Arif; Fadli, Uus Muhammad Darul; Khalida, Laras Ratu
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 25 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10416586

Abstract

This research was conducted because there were several performances that had not met the targets of the Department of Tourism and Culture, where the focus under study was performance focus and would be directed at how the level of Accountability, Responsiveness and Responsibility in developing the Effectiveness of the performance of Civil Servants in tourism management and Culture in Karawang Regency. The research method used is descriptive with a qualitative method approach. Respondents amounted to three people, namely: Head of Tourism and Culture Office of Karawang Regency, Head of Sub-Coordinator of General Affairs and Personnel and Staff of Karawang Inventory and Cultural Needs. Data were collected by means of interviews, observation, and documentation studies. The results showed that the effectiveness of employee performance at the Karawang Tourism and Culture Office was in accordance with the emphasized aspects, namely Accountability, Responsiveness and Responsibility which were in accordance with the conditions and facts in the field.
Analisis Burnout Pada Karyawan Dinas Badan Pusat Statistik Anggari, Dewi Patimah; Fadli, Uus Muhammad Darul
Madani: Jurnal Ilmiah Multidisiplin Vol 2, No 3 (2024): Madani, Vol. 2, No. 3 2024
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.12706341

Abstract

This research aims to determine burnout among Central Statistics Agency employees. The research method used is a qualitative method, qualitative data was obtained through in-depth interviews with BPS employees, the community received statistical information from the Karawang Central Statistics Agency (BPS). BPS employees are highly dependent on their performance, which has a direct impact on monitoring information and public services. However, the stressful work environment at BPS Karawang often leads to burnout, chronic stress conditions, and an imbalance between personal and work life. Burnout reduces organizational and individual performance. The aim of this research is to identify the causes of fatigue at BPS Karawang, effective stress management techniques, and prevention strategies. This research is expected to provide management with knowledge about how to create a healthy and productive work environment, improve employee health, and maintain organizational efficiency in the face of rapid social and economic change.
PENGARUH TECHNOLOGY ACCEPTENCE MODEL (TAM) TERHADAP PREFERENSI KONSUMEN MARKETPLACE SHOPEE DI KALANGAN KARYAWAN PERURI Yufi, Sandra Septiyan; Fadli, Uus Muhammad Darul; Khalida, Laras Ratu
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 4 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/6689tp27

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Technology Acceptance Model (TAM), yang mencakup persepsi kegunaan, kemudahan penggunaan, sikap terhadap penggunaan, dan niat perilaku untuk menggunakan, terhadap preferensi konsumen di kalangan karyawan Peruri. Pendekatan penelitian yang digunakan adalah kuantitatif dengan metode analisis jalur berbasis Partial Least Squares Structural Equation Modeling (PLS-SEM), menggunakan aplikasi SmartPLS. Sampel penelitian terdiri dari 140 responden pengguna Shopee yang berasal dari populasi sebanyak 216 karyawan pada Divisi Teknik Jaminan Keandalan. Hasil analisis menunjukkan bahwa TAM berpengaruh signifikan terhadap preferensi konsumen, dengan nilai R-Square sebesar 0,438 sehingga preferensi konsumen dapat dijelaskan oleh variabel TAM sebesar 43,8%. Temuan ini mengindikasikan bahwa persepsi terhadap kemudahan penggunaan dan manfaat teknologi berperan penting dalam membentuk sikap, niat perilaku, serta keputusan konsumen dalam memilih platform belanja daring. Hasil ini diperkuat oleh berbagai studi sebelumnya yang menunjukkan bahwa komponen-komponen dalam TAM secara konsisten memengaruhi perilaku konsumen dalam konteks digital. Penelitian ini memberikan kontribusi teoritis dalam pengembangan model perilaku konsumen, serta implikasi praktis bagi pelaku e-commerce dalam merancang strategi platform yang berorientasi pada kenyamanan dan kemudahan pengguna.
PENGARUH CELEBRITY ENDORSMENT DAN KUALITAS PRODUK TERHADAP MINAT BELI SKINCARE MS GLOW Rohmah, Rohmah; Fadli, Uus Muhammad Darul; Khalida, Laras Ratu
Journal of Economic, Bussines and Accounting (COSTING) Vol. 7 No. 2 (2024): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/a6h3mx27

Abstract

Artikel ini membahas MS GLOW, merek perawatan kulit terkemuka. Dua eksogen berbeda, dukungan selebriti dan kualitas produk, digunakan untuk mengumpulkan data spesifik untuk setiap produk. Menggunakan metode pendekatan deskriptif kuantitatif, kemudian peneliti mengambil 101 orang sebagai sampel penelitian ini secara acak dari 137 pengguna produk perawatan kulit MS Shine di Kecamatan Tempuran Kabupaten Karawang. Sementara itu, alat analisis yang digunakan adalah analisis jalur (pemeriksaan jalan) menjadikan informasi sajian juga mengungkap rincian korelasi antara variabel eksogen dan pengaruh secara langsung dan tidak langsung terhadap variabel endogennya. Ada korelasi antara kualitas produk dengan kategori produk yang dipasarkan dan Celebrity Endorsement, namun korelasinya hanya 5,7 persen, masih signifikan. Selain itu, ada korelasi yang signifikan antara dukungan selebriti dan kualitas produk, masing-masing minimal 89,8 persen dan maksimal 95,5 persen, dengan varian 4,5 persen berasal dari variabel yang tidak termasuk dalam riset asli.               
Co-Authors Anggari, Dewi Patimah Khalida, Laras Ratu Nurahman, Arif rohmah, rohmah Yufi, Sandra Septiyan