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All Journal Jurnal Ilmu Komunikasi Dan Media Semar : Jurnal Sosial dan Pengabdian Masyarakat
Ginting, Teria S
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Humanities Social Sciences Other

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Komunikasi Pelayanan Publik di Bidang Kesehatan: Studi pada Rumah Sakit Universitas Sumatera Utara Pohan , Syafruddin; Urrahmah, Syifa; Ginting, Teria S
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 3 No. 3 (2023): September - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v3i3.1245

Abstract

This study aims to examine the quality of public services in the health sector and their impact on patient satisfaction at the Prof.dr. Panusunan Lubis Hospital, University of North Sumatra (USU Hospital). In this study, a qualitative approach with descriptive method was used. Data were collected through interviews with four patients who are currently or have undergone treatment at USU Hospital. The results showed that most patients were satisfied with the quality of service they received at USU Hospital. Factors such as reliability, responsiveness, assurance, empathy, and physical evidence have contributed positively to the patient experience. However, there were some complaints from some patients related to unfriendly administrative services, incompetent nurses, and room mismatches with expectations. In conclusion, good public service quality at USU Hospital has increased patient satisfaction, although there are still some areas that need to be improved. The results of this study can be valuable input for USU Hospital in improving public services and patient experience to achieve higher standards. Keyword: Quality of Public Service, Patient Satisfaction, Prof. Dr. Panusunan Lubis Sumatera Utara University Hospital
ANALISIS WACANA PEMBERITAAN MEDIA ONLINE KOMPAS. COM MENGENAI KASUS RAFAEL TRISAMBODO Ginting, Teria S; Pohan, Syafruddin; Br Ginting, Siti Rahma
SEMAR : Jurnal Sosial dan Pengabdian Masyarakat Vol. 1 No. 2 (2023): Semar : Jurnal Sosial dan Pengabdian Masyarakat
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/semar.v1i02.219

Abstract

The problem to be studied in this research is how the discourse is developed in the online news of Rafael Trisambodo case. This research aims to describe the text structure (macro structure and microstructure, social cognition, and social context in online news discourse). The method used is descriptive qualitative with Van Dijk's critical discourse analysis model with reading and writing data collection techniques. Two strategies were carried out when analyzing the study data, namely identifying, clarifying, and interpreting the data. Researchers analyzed one trending news discourse, the Rafael Trisambodo case. Based on the findings of this study, it is known that the text illustrates the involvement of several discourse elements, namely semantic aspects, syntactic aspects, and lexicon stylistics. So that the description of the critical discourse analysis study is seen from the three discourse structures of Van Dijk's model and its elements regarding the text of the Rafael Trisambodo case. From the whole discourse critically analyzed in the online news text, the dialect in the news related to social cognition is used to influence and emphasize the Rafael Trisambodo case.
STRATEGI KOMUNIKASI PEMASARAN DALAM MENGEMBANGKAN PARIWISATA DI DANAU TOBA: STUDI KASUS BADAN KOORDINASI PELESTARIAN EKOSISTEM KAWASAN DANAU TOBA (BKPEKDT) Ginting, Teria S
SEMAR : Jurnal Sosial dan Pengabdian Masyarakat Vol. 1 No. 4 (2023): Semar : Jurnal Sosial dan Pengabdian Masyarakat
Publisher : CV. Kalimasada Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59966/semar.v1i04.539

Abstract

This research aims to determine how to communicate and examine the effectiveness of marketing communication strategies used by BKPEKDT for tourism development on Lake Toba. The research method used is qualitative with the type of case study research by selecting informants who work actively in BKPEKDT. This study uses the constructivism paradigm. The strategy used is included in the promotion mix, one of which is by holding an event. The results of this study found that the marketing methods used were still simple and needed to maximize the existing marketing concepts. More attractive and interactive strategies and promotions are required.
Co-Authors Br Ginting, Siti Rahma Pohan , Syafruddin Pohan, Syafruddin Urrahmah, Syifa