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Peran Komunikasi Interpersonal Frontliner dalam Meningkatkan Kepuasan Pelanggan Pengguna LRT Jakarta Hidayah, Fatma Nur; Kapege, Laode Aharuddin; ., Munawir; Hasyim, Ashar
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 4 No. 2 (2024): Mei - Agustus
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v4i2.1992

Abstract

This study aims to examine the role of frontliner interpersonal communication in increasing customer satisfaction of Jakarta LRT users. The research method used is descriptive qualitative, with data collection through observation and short interviews. The results showed that clarity of information, friendliness, and responsiveness of frontliners contributed significantly to customer satisfaction. Most respondents were satisfied with the service received Especially related to punctuality, cleanliness, and comfort. However, there are some areas that need improvement, such as addressing rush hour overcrowding and improving accessibility at stations. The conclusion of this study confirms the importance of effective interpersonal communication in building a positive experience and increasing customer loyalty to Jakarta LRT services.
Analisis Perilaku Komunikasi Penggemar K-Pop Melalui Komunitas Channel NCT Pada Aplikasi Weverse ., Gita; Hasyim, Ashar; Hutari, Nana Adriana
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 3 No. 4 (2026): April - Juni
Publisher : CV. ITTC INDONESIA

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Abstract

This study aims to analyze the communication behavior of Pop fans through the NCT Channel community on the Weverse application in Kendari City using the Uses and Gratification theory by Herbert Blumer and Elihu Katz. The communication behavior that occurs in the NCT Channel community on Weverse is not merely a form of simple interaction, but also reflects the social and cultural dynamics within the K-Pop fandom, including the use of language, symbols, or certain expressions understood by fellow fans, as well as how fans interpret messages conveyed by idols or other community members. This study uses a descriptive qualitative method with data collection techniques through observation, in-depth interviews with six informants, and documentation of community activities. The results of the study show that the communication behavior of NCT fans in Kendari demonstrates active participation, where fans not only act as message recipients but also as parties directly involved in the communication process. It also meets their satisfaction in interacting. Activities such as commenting, waiting for updates from members, and regularly watching content reflect strong emotional engagement. In addition, the use of Weverse also fulfills the fans' entertainment, information, and affective needs, creating a sense of satisfaction and comfort in interacting on Weverse.
Makna Simbolik Ungkapan Tradisional (Tampu Tangari) Pada Masyarakat Kulisusu Asnia, Lela; ., Asmurti; Hasyim, Ashar
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 3 No. 4 (2026): April - Juni
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to identify the forms and delve into the symbolic meanings of traditional expressions (tampu tangari) within the Kulisusu community in Jampaka Village, Kulisusu District, North Buton Regency, as a means of cultural communication and social control. Employing a descriptive qualitative approach with Roland Barthes' semiotic analysis, this study gathered data through observation, indepth interviews with nine informants, and documentation. The results indicate that tampu tangari manifests as signs constructed through words utilizing natural elements and human anatomy as signifiers. At the denotative level, these expressions carry literal meanings corresponding to the mentioned objects; however, at the connotative level, profound symbolic meanings are found containing moral messages such as praise for work ethics, subtle satire for negative behavior, advice on life wisdom, and an instrument for monitoring behavior to maintain group harmony. Meanwhile, at the myth level, these expressions function as a cultural ideology that naturalizes customary rules into absolute truths collectively believed by the community.
Fenomena Budaya Populer K-Pop Dalam Komunikasi Identitas Diri Komunitas Bts Army Pada Generasi Milenial Di Kota Kendari juliana, andi; ., Mahdar; Hasyim, Ashar
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 3 No. 4 (2026): April - Juni
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v3i4.4453

Abstract

This study discusses the main issue of the influence of BTS K-Pop culture on the formation of self-identity of the Millennial Generation ARMY community in Kendari City, which challenges the assumption that K-Pop fans are limited to teenagers. The goal is to uncover the communication process that shapes this identity in the group born 1981-1996. A qualitative method with a phenomenological approach was used, collecting data from 6 informants (1 admin, 5 married members) through observation, in-depth interviews, and documentation, analyzed through data reduction, presentation, and drawing conclusions. The results show that identity is formed through Michael Hecht's four theoretical frameworks: personal frames (the value of hard work, self-love), enacted frames (fandom language, Korean fashion, social media), relational frames (emotional bonds between members), and communal frames (global social-charity participation). K-Pop influences verbal-nonverbal language, lifestyle, and mindset, supported by social media, community interactions, idol messages, and family.