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Analyzing Students’ difficulties in learning to write Mundi, Theresia; Mutaat; Radik, Darmawan
JET (Journal of English Teaching) Vol. 9 No. 2 (2023): Journal of English Teaching
Publisher : Prodi. Pendidikan Bahasa Inggris, FKIP, Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/jet.v9i2.4669

Abstract

The study aims to identify the students’ perception of learning writing in the literature college. The method applied in the study was quantitative. The number of participants recruited purposively was 40 students. The findings indicated that, despite being considered necessary, most of the students perceived that writing belongs to the most challenging subject. The participants also perceived that learning from the newspaper could provide the most current news to the participants. Lastly, in terms of writing sources, they still considered that the learning sources provided by the teachers were essential for them. However, they also expected that they could learn from other sites, such as social media, as this media could provide them with the most current sources in writing and more flexible and exciting sources.
BEAUTIFYING THE WORLD: THE CASE OF WARDAH LANGUAGE FUNCTIONS IN THE INSTAGRAM ADVERTISEMENT Nada Mutmainnah Sopandji; Aam Alamsyah; Mutaat; Sayid Alwi Nurzen
Jurnal Media Akademik (JMA) Vol. 3 No. 7 (2025): JURNAL MEDIA AKADEMIK Edisi Juli
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/v3i7.2554

Abstract

Penelitian ini menganalisis fungsi bahasa dalam iklan Instagram Wardah dengan menggunakan Teori Roman Jakobson sebagai kerangka analisis. Tujuan dari penelitian ini adalah untuk mengidentifikasi jenis-jenis fungsi bahasa yang digunakan dalam teks dan gambar yang ditampilkan di Instagram, serta menentukan frekuensi kemunculan masing-masing fungsi. Penelitian ini menggunakan metode deskriptif kualitatif, dengan data yang dikumpulkan dari enam gambar iklan yang memuat berbagai elemen tekstual, seperti tagline, frasa promosi, dan deskripsi produk. Hasil penelitian menunjukkan bahwa fungsi bahasa yang paling dominan adalah fungsi konatif (persuasif) dan fungsi referensial. Fungsi konatif digunakan untuk memengaruhi tindakan konsumen dan mendorong keputusan pembelian melalui ungkapan yang persuasif dan berfokus pada manfaat. Sementara itu, fungsi referensial memberikan informasi faktual tentang kandungan, fitur, dan manfaat produk. Fungsi lain seperti emotif, ekspresif, direktif, dan puitis juga muncul, namun dengan frekuensi yang lebih rendah. Penggunaan fungsi bahasa yang strategis ini membantu Wardah membangun citra merek yang kuat, menjalin hubungan emosional dengan konsumen, dan menumbuhkan kepercayaan. Secara keseluruhan, iklan Wardah tidak hanya memberikan informasi, tetapi juga membujuk dan melibatkan audiens secara emosional, sehingga mendukung citranya sebagai merek kecantikan halal yang modern, profesional, dan dapat dipercaya.
Diversifying Employability Skills of The English Literature Students Alamsyah, Aam; Mutaat; Abidin, Zaenal; Arnelli; Adrallisman
International Journal of English and Applied Linguistics (IJEAL) Vol. 6 No. 1 (2026): Volume 6 Nomor 1 April 2026
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/ijeal.v6i1.8226

Abstract

Employability has been a concern of both the workforce and higher education. Despite being extensively studied in higher education, very few studies have examined the English literature department. The present study aimed to identify the perceptions of employability and other relevant factors among literature department students, such as the English literature students' perceptions of their department, the potential gap between job relevance and their preferred jobs, the perceived essential subjects, and the employability skills that students need for future employment. The research method used in the present study was quantitative. Specifically, it used a questionnaire to collect the data from the participants. Sixty-five English students voluntarily participated in the survey research. The results indicated that the participants had positive perceptions of their department for securing future employment. Furthermore, teaching, translating, or interpreting positions were perceived as the most suitable jobs for English literature graduates. Nevertheless, the findings indicated the gap between the students' perceived job suitability and their career aspirations. Specifically, most participants aspired to pursue careers in general employment and office work rather than stereotypically relevant positions. Given the variety of career aspirations identified among students in the present study, college administrators are expected to diversify the employability skills for English literature students to avoid the potential mismatch between students' dream jobs and the perceived stereotypical jobs that most language colleges offer.