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All Journal IJEBD (International Journal Of Entrepreneurship And Business Development) Jurnal Pendidikan Edutama Jurnal Pendidikan Tata Niaga (JPTN)
Sukamto, Dinda Dwi Lukita
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Economics, Econometrics & Finance Education Social Sciences

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Journal : Jurnal Pendidikan Edutama

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Development of Interactive Teaching Modules in Digital Marketing Learning to Improve Vocational High School Students' Learning Outcomes Sukamto, Dinda Dwi Lukita; Tri Sudarwanto; Yoyok Soesatyo
Jurnal Pendidikan Edutama Vol 12 No 2 (2025): July 2025
Publisher : IKIP PGRI Bojonegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

use of less interactive text teaching modules makes students less enthusiastic and have difficulty in understanding the concept of digital marketing in depth so that it can affect the learning outcomes of these students. This study aims to develop an interactive module in digital marketing learning to improve the learning outcomes of vocational high school students. The research method is Research and Development (R&D) with the ADDIE method type which includes the stages of analysis research (analyze), design stage (design), development stage (development), implementation stage (implementation), and evaluation (evaluation). The interactive module developed contains digital marketing learning materials, interactive evaluations, and multimedia content accessed via Android devices. The results of validation by material experts, language experts, and media experts showed that the interactive module developed was declared very feasible to use. Product trials were conducted on 40 vocational high school students who were divided into two groups, namely the experimental group and the control group. The results of the study showed that the use of interactive modules significantly improved student learning outcomes. The research results show that the use of interactive modules significantly improves student learning outcomes. Furthermore, student responses to the interactive modules were very positive, both in terms of ease of use, appeal, and efficiency. Therefore, these interactive modules are effective in digital marketing learning to improve student learning outcomes.
Analysis of the Role of Sustainable Entrepreneurship Education to Increase Interest in Entrepreneurship in the Digital Era Through Literature Review Analysis Mufida, Amatulloh; Utomo, Eko Budi; Sukamto, Dinda Dwi Lukita; Benita, Almas Zerlina; Wulandari, Siti Sri; Susanti, Susanti
Jurnal Pendidikan Edutama Vol 11 No 2 (2024): July 2024
Publisher : IKIP PGRI Bojonegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30734/jpe.v11i2.4622

Abstract

This research aims to describe the results of research regarding the analysis of the role of sustainable entrepreneurship education in increasing interest in entrepreneurship in the digital era. This research method is a qualitative study with a Systematic Literature Review (SLR). In this research, SLR is important to reduce sampling by providing differences/relationships between one piece of literature and another. The research sample is articles indexed by Scopus, Google Scholar, and Sinta. The keywords used in searches using Google were "sustainable AND entrepreneurship AND education: AND entrepreneurial AND interest" from 2015 - 2024. A total of 56 articles were gotten through look on Scopus, Google Researcher, and Sinta. The research results show that sustainable entrepreneurship education plays an important role in building and developing entrepreneurship. The main role of sustainable entrepreneurship education includes education about, through, and for companies. The strategy to foster an entrepreneurial spirit in schools involves preparing educated staff and educators who have an entrepreneurial spirit. Educational institutions are playing a greater role in fostering the entrepreneurial spirit.
Co-Authors Benita, Almas Zerlina Mufida, Amatulloh Septyan budy Cahya Siti Sri Wulandari Susanti Susanti Susanto, Bambang Adi Tri Sudarwanto Tri Sudarwanto Utomo, Eko Budi Yoyok Soesatyo