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All Journal JURNAL PENDIDIKAN TAMBUSAI Apollo Project: Jurnal Ilmiah Program Studi Sastra Inggris INTERNATIONAL JOURNAL OF EDUCATION, INFORMATION TECHNOLOGY, AND OTHERS Surya : Jurnal Pengabdian Kepada Masyarakat JPM MOCCI : Jurnal Pengabdian Masyarakat Ekonomi, Sosial Sains dan Sosial Humaniora, Koperasi, dan Kewirausahaan
Pertala, Erik Candra
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Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Bimbingan Teknis Aplikasi Pemasaran Bagi UKM Karang Taruna Pertala, Erik Candra
JPM MOCCI : Jurnal Pengabdian Masyarakat Ekonomi, Sosial Sains dan Sosial Humaniora, Koperasi, dan Kewirausahaan Vol. 1 No. 1 (2023): (Maret)
Publisher : PT. Alahyan Publisher Sukabumi

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Abstract

Technical guidance on marketing applications is one solution to the problems faced by SMEs in Karang Taruna, namely the lack of understanding and use of marketing applications. The purpose of this activity is to improve understanding and skills in using websites and marketing applications to SMEs Karang Taruna Kelurahan Jaya Mekar. The method of implementing this activity is technical guidance to SMEs Karang Taruna, Kelurahan Jaya Mekar. The partner in this bimtek activity is Lurah Keluraha Jaya Mekar. The evaluation was carried out by the direct practice of using marketing applications to Bimtek participants after delivering the material, and the result was that the ability and understanding of the participants increased by 41.66%.
Co-Authors Dwi Putra, RD. Ferdiansyah Aprillianto Fenty Sukmawaty Hamida, Azzahra Muthia Hartono Hartono Maliq, Muhammad Nititham, Nifaraz Rahmah, Fuji Alia Safitri, Nada Fira Siska Hestiana Sudarma, Ade Tumbelaka, Riga Wati, Lisna