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Determining Factors for Startup Success in Indonesia: Perspective of Young Entrepreneurs Lachlan, Nicholas; Smith, Olivia
Startupreneur Business Digital (SABDA Journal) Vol. 3 No. 2 (2024): Startupreneur Business Digital (SABDA)
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/sabda.v3i2.632

Abstract

The entrepreneurial ecosystem in Indonesia is expanding rapidly, driven by the active involvement of young entrepreneurs. However, the factors influencing the success of these startups remain understudied. This research aims to explore the key determinants of startup success from the perspective of young entrepreneurs in Indonesia. A mixed-methods approach was adopted, incorporating both quantitative surveys and qualitative interviews with startup founders. The quantitative data was analyzed using SmartPLS, while thematic analysis was applied to the qualitative insights. The findings reveal that market adaptability, financial management, mentorship, and innovation are the primary factors contributing to the success of startups. These elements are crucial in shaping the sustainability and growth of startups in the Indonesian context. Understanding these factors can provide valuable insights for aspiring entrepreneurs, investors, and policymakers, helping to create a supportive environment for startup development and success.
Empowering Tourism Communication for Sustainable Village Development Kade Dwi Arsana, I Gusti Ngurah Agung; Laurens Bethany; Smith, Olivia
Startupreneur Business Digital (SABDA Journal) Vol. 3 No. 2 (2024): Startupreneur Business Digital (SABDA)
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/sabda.v3i2.560

Abstract

The research addresses the critical issue of enhancing tourism communication to foster sustainable village development. The primary objective is to empower local communities by improving their communication strategies, thereby boosting tourism and ensuring sustainable growth. The study employs a mixed-method approach, combining qualitative and quantitative data to comprehensively understand the current communication practices and their impact on tourism. Data were collected through surveys, interviews, and field observations in selected villages known for their tourism potential. The findings reveal significant gaps in the existing communication strategies, highlighting the need for more effective and targeted approaches. The research concludes that by adopting improved communication methods, villages can attract more tourists, enhance their economic stability, and promote sustainable development. The study provides actionable recommendations for local governments and community leaders to implement more effective tourism communication practices, ultimately contributing to the sustainable development of rural areas.