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All Journal JURNAL ILMU MANAJEMEN DAN BISNIS
Rahman, Fahrul Fauzi
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Cross-Continental Exploration: Comparative Analysis of Three Diverse Business Models Rubini, Rizki Adriansyah; Hendrayati, Hendrayati; Rahman, Fahrul Fauzi; Sultan, Mokh Adib; Surachman, Eka
Jurnal Ilmu Manajemen dan Bisnis Vol 15, No 2 (2024): Jurnal Ilmu Manajemen dan Bisnis. September 2024
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jimb.v15i2.74523

Abstract

This article analyzes the application of the Business Model Canvas (BMC) in three companies from Indonesia, Romania, and Brazil operating in the food and agriculture sectors. The study uses a descriptive-analytical approach to understand how these companies adjust their strategies to local and global market contexts. Findings indicate that effective customer segmentation, diverse distribution channels, and strategic partnerships are crucial for their success. Additionally, innovation and digital transformation significantly contribute to the resilience and sustainability of these companies. The results provide practical insights for entrepreneurs and policymakers in designing more adaptive and sustainable strategies in dynamic markets.
Co-Authors Hendrayati Mokh Adib Sultan, Mokh Adib Rubini, Rizki Adriansyah Surachman, Eka