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Pengaruh Orientasi Pasar Dan Inovasi Produk Terhadap Keunggulan Bersaing Pada PT. Bitratex Industries Rachmat Setyawan; Agustinus Wardi; Julitta Dewayani
Transformasi: Journal of Economics and Business Management Vol. 1 No. 3 (2022): September: Transformasi: Journal of Economics and Business Management
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/transformasi.v1i3.1464

Main problem: Differences in the results of the influence of market orientation and product innovation on competitive advantage at PT. Bitratex industries. Objective: to analyze the influence of market orientation and product innovation on competitive advantage. Originality: The influence of market orientation and product innovation on competitive advantage at PT. Bitratex industries. Method: The type of information that will be used in this research is subject information (self report information), namely the type of exploratory information in the form of points of view, conclusions, encounters, or the qualities of a person or group that is the subject of research. Results: There is a significant influence of market orientation and product innovation on competitive advantage at PT. Bitratex industries.

Pengaruh Likuiditas Dan Ukuran Perusahaan Terhadap Struktur Modal Pada Perusahaan Yang Terdaftar Pada Bursa Efek Indonesia Tahun 2019-2023 Sulartopo Sulartopo; Sri Yulianingsih; Susilo Adi; Rachmat Setyawan; Robby Andika Kusumajaya
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 1 No. 3 (2023): JULI : Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v1i3.846

Differences in previous research regarding the influence of liquidity and company size on a company's capital structure. The focus of this research is to examine and analyze how liquidity affects the capital structure of a company. Apart from that, it will also be analyzed how company size affects the capital structure of the same company. This research focuses on testing and analyzing how liquidity and the size of a company affect the structure of a company's capital. A technique where multiple linear regression is used to process data using this technique to estimate the value of the dependent variable using multiples of the independent variables. Liquidity has a positive and significant influence on the structure of a company's capital. 2. The size of a company has a positive and significant influence on the structure of a company's capital.

Pengaruh Inflasi, Suku Bunga dan Kurs Terhadap Indeks Harga Saham Gabungan (IHSG) Pada Perusahaan yang terdaftar di BEI Susilo Adi; Rachmat Setyawan; Robby Andika Kusumajaya
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Sekolah Tinggi Agama Buddha Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.943

Main Problem: Differences in previous research on the influence of inflation, interest rates and exchange rates on the IHSG value. Purpose: to carry out a form of test and analyze inflation against the IHSG. Apart from that, it will also be analyzed how interest rates affect the JCI. Then it will also be analyzed how the exchange rate influences the JCI. Originality: This research focuses on conducting tests and analyzing inflation, interest rates and exchange rates in influencing the IHSG. Method: This research falls into the category of quantitative research. This research was carried out as a case study to provide a detailed, in-depth and comprehensive explanation of objects in a limited area. Results: Based on the results after testing the analysis system with a multiple linear regression model and by carrying out a t test, this way we can we conclude that a value of inflation and a value of interest rates have a negative influence on the value of the IHSG (composite stock price index), but meanwhile the value of an exchange rate has a positive influence on the IHSG ( composite stock price index).

Pengaruh Orientasi Pasar Dan Inovasi Produk Terhadap Keunggulan Bersaing Pada PT. Bitratex Industries Rachmat Setyawan; Agustinus Wardi; Julitta Dewayani
Transformasi: Journal of Economics and Business Management Vol. 1 No. 3 (2022): September: Transformasi: Journal of Economics and Business Management
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/transformasi.v1i3.1464

Main problem: Differences in the results of the influence of market orientation and product innovation on competitive advantage at PT. Bitratex industries. Objective: to analyze the influence of market orientation and product innovation on competitive advantage. Originality: The influence of market orientation and product innovation on competitive advantage at PT. Bitratex industries. Method: The type of information that will be used in this research is subject information (self report information), namely the type of exploratory information in the form of points of view, conclusions, encounters, or the qualities of a person or group that is the subject of research. Results: There is a significant influence of market orientation and product innovation on competitive advantage at PT. Bitratex industries.

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