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Dzulkifli, Achmad
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Strategi Pemasaran Produk List Keramik dengan Menggunakan Metode Analisis SWOT (Studi Kasus: PT ABC) Hakim, Luqman; Dzulkifli, Achmad
Journal of Industrial View Vol 6, No 1 (2024): Publikasi Ilmiah Teknik Industri
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jiv.v6i1.12148

Abstract

AbstractThe purpose of this research is to determine and analyze the marketing strategy planning carried out by PT ABC to increase sales of its products and to determine the company's current position based on SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis. The data in this research was collected through observations, interviews, and questionnaires. Questionnaires were distributed to 80 respondents using a simple random sampling technique from the number of employees and customers of PT ABC. Based on the analysis results, it is known that the total score for internal factors is 2.646 with a detailed score of 1.721 for strength factors and a score of 0.925 for weakness factors. Meanwhile, the total score for external factors is 2,719 details with a score of 1,749 for opportunity factors and 0.970 for threat factors. So it can be concluded that the company's position is in quadrant I, which means it is in a very profitable position because it has very good strengths and opportunities compared to its weaknesses and threats. AbstrakTujuan dari penelitian ini adalah untuk mengetahui dan menganalisis perencanaan strategi pemasaran yang dilakukan PT ABC dalam usaha meningkatkan penjualan produknya serta untuk mengetahui posisi perusahaan saat ini berdasarkan analisis SWOT (Strenghts, Weaknesses, Opportunities, Threats). Data dalam penelitian ini dikumpulkan melalui hasil observasi, wawancara dan kuesioner. Pembagian kuesioner dilakukan terhadap 80 orang responden yang diambil menggunakan Teknik simple random sampling dari jumlah karyawan dan pelanggan PT ABC. Berdasarkan hasil analisis diketahui bahwa total skor untuk faktor internal adalah sebesar 2,646 dengan rincian skor 1,721 untuk faktor kekuatan dan skor 0,925 untuk faktor kelemahan. Sedangkan total skor untuk faktor eksternal adalah sebesar 2,719 dengan rincian skor 1,749 untuk faktor peluang dan skor 0,970 untuk faktor ancaman. Sehingga dapat disimpulkan bahwa posisi perusahaan berada di kuadran I yang artinya perusahaan tersebut berada di posisi yang sangat menguntungkan karena memiliki kekuatan dan peluang yang sangat baik dibandingkan kelemahan dan ancaman yang dimiliki.
Pemberian ASI terhadap Komposisi Tubuh pada Bayi Prematur: A Systematic Review: Breastfeeding on Body Composition in Premature Infants: A Systematic Review Dzulkifli, Achmad; Nadhiroh, Siti Rahayu; Syahdana, Achidah Nur
Amerta Nutrition Vol. 8 No. 3 (2024): AMERTA NUTRITION (Bilingual Edition)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/amnt.v8i3.2024.496-505

Abstract

Background: Premature newborns have a higher susceptibility to metabolic syndrome and cognitive impairment compared to infants born at full term. Breast-feeding is advised as a natural source of nutrition for premature newborns and as a cost-effective approach to decrease illness and financial strain. Assessing preterm children's growth and body composition upon leaving the hospital is crucial and requires great attention due to its sensitivity and significance in determining future care. Objectives: This study aimed to compare the body composition of preterm infants who were fed breast milk against formula.  Methods: This study employed a systematic survey approach, which involved the use of fifteen exploratory diaries covering the period from 2013 to 2023. The search terms employed were "breast-feeding", "body composition", OR "preterm infants".    Discussions: Breast-feeding preterm infants has a positive correlation with the deposition of body fat-free mass. This helps maintain healthy body composition, prevent obesity, prevent loss of brain cell development, and promote optimal growth instead of formula feeding. The body composition of premature newborns undergoes alterations during breast-feeding at ages that correspond to their expected due dates, which may contribute to the mitigation of risk factors associated with metabolic syndrome. Conclusions: Breast-feeding preterm infants results in slower weight gain compared to formula feeding. However, it is more effective in repairing body composition by increasing body fat-free mass, which leads to better metabolic outcomes and neurodevelopment. The care of preterm newborns places a high priority on promoting breastfeeding and providing breastfeeding support.
Hubungan antara Usia Balita, Pemberian Susu Formula, dan Tempat Tinggal dengan Kejadian Diare: Sebuah Studi Analisis Data DHS: The Relationship Between the Age of Toddlers, the Provision of Formula Milk, and Residence Location with the Occurrence of Diarrhoea: An Analysis of DHS Data Dzulkifli, Achmad; Sumarmi, Sri; Isaura, Emyr Reisha; Syahdana, Achidah Nur; Mahmudiono, Trias; Mahmudah, Mahmudah; Melaniani, RR Soenarnatalina
Amerta Nutrition Vol. 8 No. 4 (2024): AMERTA NUTRITION (Bilingual Edition)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/amnt.v8i4.2024.574-581

Abstract

Background: Approximately 16% of mortality in children under five years old is associated with diarrhoea. In Ghana, diarrhoea is the third most common cause of death among infants. Ghana is one of the countries in Africa with an estimated 1,700 deaths due to diarrhoea in infants. Objectives: This study aimed to determine the relationship between toddlers' age, formula milk consumption, residence location, and diarrhoea occurrence. Methods: This study was a cross-sectional, analytical, observational study. The data was obtained from the Ghana Demographic and Health Survey (DHS) database in 2019. The total number of respondents in the Ghana Demographic and Health Survey (DHS) was 8,362 individuals. Meanwhile, the total number of respondents who meet the inclusion criteria is 2,263 toddlers. Results: This study demonstrated a significant relationship between the occurrence of diarrhoea in toddlers and characteristics related to the toddler's age (p-value<0.001; OR=0.696; 95% CI=0.579-0.837), formula milk consumption (p-value<0.001; OR=2.056; 95% CI=1.629-2.596), and residence location (p-value<0.001; OR=1.719; 95% CI=1.326-2.245). Conclusions: Based on the results of the study, the incidence of diarrhoea in toddlers was correlated with the age of the toddler, formula feeding, and location of residence. Development of diarrhoea research will be needed in relation to health promotion in preventing diarrhoeal diseases.
Co-Authors Isaura, Emyr Reisha Luqman Hakim Mahmudah Mahmudah Melaniani, RR Soenarnatalina Siti Rahayu Nadhiroh Sri Sumarmi Syahdana, Achidah Nur Trias Mahmudiono