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All Journal Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Journal of Agribusiness Science and Rural Development
Wiguna, Rila Bekti
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance

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Persepsi Penyuluh Terhadap Strategi Komunikasi dalam Pemanfaatan Media Informasi di Era Digital di Kabupaten Kebumen Saridewi, Larasati Puspita; Wiguna, Rila Bekti
Journal of Agribusiness Science and Rural Development Vol. 3 No. 1 (2023): JASRD
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/jasrd.v3i1.725

Abstract

Delivering information in agricultural extension requires a special strategy by considering various elements in agricultural extension. One of the communication strategies used by agricultural instructors in this digital era is by utilizing social media, where instructors convey their communication material through various media, both traditional and modern. The aim of this research is to describe the perceptions of instructors in the use of digital technology in delivering extension services. The research used a survey method with a sampling technique using simplified random sampling consisting of 60 extension workers. Data analysis to measure instructors' perceptions of instructors' communication strategies in using digital media was carried out by calculating scores. The results of the research show that the communication strategies used by extension workers in delivering education to farmers can be applied so that farmers can carry out internal communication activities using digital media more efficiently and effectively in conveying recommended recommendations in farming. Extension workers have a positive perception of communication strategies in the use of information which is demonstrated through communication techniques, communication channels, communication messages and use of the internet. The instructor's perception is in the medium criteria where the instructor is quite good in carrying out his communication activities.
ECONOMIC EXPECTATIONS AND INTEREST OF CHILDREN OF FARMERS IN KEBUMEN REGENCY TO WORK IN THE AGRICULTURAL SECTOR Prasada, Imade Yoga; Saridewi, Larasati Puspita; Wiguna, Rila Bekti
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 9, No 1 (2025): March 2025
Publisher : Faculty of Animal and Agricultural Science, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/agrisocionomics.v9i1.23818

Abstract

Changes in the economic structure in Kebumen Regency over the last few decades have resulted in changes in the composition of labor absorption and have led to a slowdown in farmer regeneration in Kebumen Regency. This research was conducted to determine the influence of economic expectations on the interest of farmer children in working in the agricultural sector. The primary data was obtained through structured interviews with farmer children in Kebumen Regency. Data appropriately collected is then analyzed using a probit regression model. The analysis results show that children of farmers in Kebumen Regency are still interested in working in the agricultural sector. The level of economic expectations of children of farmers in Kebumen Regency regarding the agricultural sector is 54.47%, meaning that children of farmers in Kebumen Regency are optimistic that the agricultural sector will develop. Factors that influence farmers' children's interest in working in the agricultural sector are the feelings of farmer children, the level of knowledge of farmer children about the agricultural sector, the level of education of farmer children, the role of friends, and the level of economic expectations of farmer children towards the agricultural sector. The interest of children of farmers can be increased by providing roles and space for children of farmers to carry out activities in the agricultural sector, providing education about the agricultural sector, increasing the productivity of cultivated plants, stabilizing prices of agricultural products at the farmer level, increasing production efficiency, and implementing appropriate technology.
Co-Authors Prasada, Imade Yoga Saridewi, Larasati Puspita