Lagarense, Bet El
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Journal : Hospitaliti

MODEL PENGEMBANGAN PAKET TRAINING BAGI KARYAWAN PENYEDIA JASA AKOMODASI DI KABUPATEN MOROWALI UTARA PROVINSI SULAWESI TENGAH Lagarense, Bet El; Wijanarko, Sony; Maukeno, Dinda A. N.
Jurnal Hospitaliti Vol. 2 No. 02 (2023): Jurnal Hospitaliti
Publisher : UPT Penelitian Sekolah Tinggi Ilmu Pariwisata Manado

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Abstract

Hotels are one of the main destinations for guests not only because of the management used but the service strategy for guests is very important, namely how to impress customers with the service provided by employees. The question for us is whether it is true that the level of customer comfort and satisfaction is determined by hotel class? That the higher the class of the hotel, the more satisfied customers are? The question above can be said to be correct and it can also be said to be wrong, because it can be said that one of the factors that plays the most role in customer satisfaction and comfort is the service they receive when using hotel facilities, so in this case it can be said that the completeness of hotel facilities and service support provided The goodwill of the employees will have a good impact on customer satisfaction and the image of the hotel itself in the eyes of customers. In North Morowali Regency itself there are several inns, hotels and motels which are still lacking in terms of service.
PENGARUH KUALITAS PELAYANAN BELLBOY TERHADAP KEPUASAN TAMU DI HOTEL NOVOTEL MANADO Martini, Sri; Lagarense, Bet El; Walandouw, Lindo
Jurnal Hospitaliti Vol. 2 No. 02 (2023): Jurnal Hospitaliti
Publisher : UPT Penelitian Sekolah Tinggi Ilmu Pariwisata Manado

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Abstract

The purpose of conducting this research is to analyze the influence of bellboy service on guest satisfaction at Manado Novotel Hotel. In this research, the writer used a quantitative research method with two kinds of sources in collecting the data. That is the primary source and secondary source. In an analysis of this research, the writer used a simple linear regression formula. The primary data was derived from the questionnaire’s distribution to the sample of 30 respondents who were hotel guests in the Manado Novotel Hotel. The secondary data was derived from various internet sources, books, and journals. The result of this research shows that the quality of service has a significant impact on guest satisfaction both variables have a positive and powerful impact. When the quality of service increases, so will guest satisfaction.
KEMASAN DAN PEMASARAN PRODUK COCTAIL ‘PINKUER’ MENGGUNAKAN BAHAN DASAR SAGUER Lagarense, Bet El; Pesik, Mex U.; Pamikiran, Silvia R.
Jurnal Hospitaliti Vol. 3 No. 01 (2024): Jurnal Hospitaliti
Publisher : UPT Penelitian Sekolah Tinggi Ilmu Pariwisata Manado

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Abstract

Marketing or marketing is inseparable from the term Marketing Mix which includes (Place, Product, Price, Primotion) or 4Ps. Pinkuer is one of the products that has a selling value for the welfare of local people, especially saguer farmers in Minahasa. With Pinkuer, local people can further improve the quality of Saguer which will affect turnover or income and can cultivate sugar palm plants which have long been a typical plant of the people of North Sulawesi or better known as (Seho Trees). Attractive and quality packaging can add value to the product and increase market competitiveness. With a new product to raise the name of an area then how to promote it. Like wise with the way of presentation or packaging that is as creative as possible in order to increase sales levels, to be more competitive with other beverage products.
Strategi Pemasaran Produk Kimbab Woku Cakalang Fufu Khas Sulawesi Utara Lagarense, Bet El; Nasir, Nadila
Jurnal Hospitaliti Vol. 3 No. 01 (2024): Jurnal Hospitaliti
Publisher : UPT Penelitian Sekolah Tinggi Ilmu Pariwisata Manado

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Abstract

Marketing strategies are used to increase sales of products being marketed, the development of a popular culture also requires entrepreneurs to be able to carry out various innovations in the field of marketing not only in terms of food but also as a means of satisfying curiosity about popular culture experienced by consumers. The Kimbab culinary product with cakalang fufu woku dishes is a new product that is made as a characteristic of North Sulawesi and makes this Manadonese food sought after and liked by many people. In this way, a marketing strategy is needed to promote culinary products to the public so that they can enjoy Kimbab products, Korean specialties with local flavors typical of North Sulawesi. 2) find out how the marketing strategy for kimbab products uses North Sulawesi special spices, woku cakalang fufu, in increasing regional culinary tourism potential.