Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
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This Author published in this journals
All Journal Journal of Business, Management and Social Studies
Putri, Maria Ervania Eka
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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Employee Performance in Indonesian Companies: Work Environment, Training & Career Development, and Rewards & Recognition as Antecedents Putri, Maria Ervania Eka; Ahwallia, Ananda Putri; Radhiya, Fabian Narmada; Octaviyana, Frisca; Putri, Safir Dzakiyyah Aziziyah
Journal of Business, Management, and Social Studies Vol. 2 No. 1 (2022): Journal of Business, Management, and Social Studies
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (577.465 KB) | DOI: 10.53748/jbms.v2i1.31

Abstract

The purpose of the study was to find out which antecedent has the greatest impact on employee performance: work environment, training and career development, or rewards and recognition. The data collection technique uses random sampling which produces data from the perspective of people who are experienced as employees of a company or organization with expectancy theory as the base measurement of the analysis. The findings revealed that work environment had the biggest influence on employee’s work performance, while training and career development did not. The suggested employee performance study will contribute to the growing body of knowledge aimed at understanding behavior of employees in Indonesia.
The Effect of Brand Image and Celebrity Influencers towards Consumer Purchase Intention of ERIGO Store Phwa, Kanaya Audy; Putri, Maria Ervania Eka
Journal of Business, Management, and Social Studies Vol. 2 No. 2 (2022): Journal of Business, Management, and Social Studies
Publisher : APPS Publications

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (586.646 KB) | DOI: 10.53748/jbms.v2i2.39

Abstract

Exacerbated by mass media and modern digital marketing, the role of celebrity influence is considered paramount in driving forward purchase intention and in building a strong brand image. However, studies for this topic provide mixed results, with very few being conducted within the geographical context of Indonesia. This paper surveys whether these factors (celebrity influence; brand image) significantly affect Indonesian respondents’ purchase decision for the local brand, ERIGO. An online survey questionnaire was developed using multiple perceptional scales with prevalidated survey items, as taken from previous research. The results show that neither brand image nor celebrity influence have a positive significant impact on purchase decision for respondents in Indonesia. The suggested consumer purchase intention study will contribute to the growing body of knowledge aimed at understanding behavior of consumer purchase intention in Indonesia.
Co-Authors Ahwallia, Ananda Putri Octaviyana, Frisca Phwa, Kanaya Audy Putri, Safir Dzakiyyah Aziziyah Radhiya, Fabian Narmada