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All Journal Abdimas Terapan: Jurnal Pengabdian Kepada Masyarakat Terapan Aspirasi : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia
Muhammad Rifal Ramadhan
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Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Public Health Social Sciences

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Journal : Abdimas Terapan: Jurnal Pengabdian Kepada Masyarakat Terapan

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Pemanfaatan Media Sosial dalam Pemasaran Produk UMKM Bu Wati di Desa Sumberejo Kabupaten Pasuruan Muhammad Rifal Ramadhan; Fatchur Rozci
ABDIMAS TERAPAN : Jurnal Pengabdian Kepada Masyarakat Terapan Vol. 1 No. 1 (2023): Juni: ABDIMAS TERAPAN: Jurnal Pengabdian Kepada Masyarakat Terapan
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/abdimasterapan.v1i1.232

Abstract

UMKM actors are one of the jobs of the majority of the people in Sumberejo Village. The lack of information and technology for UMKM regarding social media technology in Industry 4.0 which is very helpful for UMKM to make sales online. Community service activities are carried out with outreach and assistance to provide knowledge and application of social media to market UMKM products. This activity went through four stages, namely the planning, preparation, socialization, and mentoring stages. Socialization and mentoring activities are carried out by teaching social media which consists of registration to completion. The existence of socialization regarding social media can help UMKM actors to facilitate sales in Industry 4.0
Co-Authors Autika Pramesti Ayu Hadi Pratiwi Eliada Samuel Pasaribu Elvin Syah Huzaimi Fatchur Rozci Hilman Hasibur Rohman Nadhif Syathiril Anwar Oktavyan Dwi Irianto