Article Per Year (5 Year)
p-Index From 2021 - 2026
1.556
P-Index
This Author published in this journals
All Journal JURNAL PENDIDIKAN TAMBUSAI MANAJEMEN DEWANTARA Community Development Journal: Jurnal Pengabdian Masyarakat Suluah Bendang: Jurnal Ilmiah Pengabdian Kepada Masyarakat Al-DYAS : Jurnal Inovasi dan Pengabdian kepada Masyarakat JER Manajemen : Jurnal Ekonomi
LV, Yuhendri
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Public Health Social Sciences Other

Published : 7 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : MANAJEMEN DEWANTARA

 1 
IMPLEMENTASI NILAI-NILAI BUDAYA MINANGKABAU DALAM AKTIVITAS USAHA (STUDI ETNOGRAFI PADA USAHA RUMAH MAKAN PADANG) LV, YUHENDRI; DARMAWAN, ALDI
MANAJEMEN DEWANTARA Vol 10 No 1 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i1.21699

Abstract

This study aims to analyze the implementation of Minangkabau cultural values ​​in the business activities of Padang Restaurants and their role in maintaining business sustainability. The study uses a qualitative approach with an ethnographic type. Research informants consist of owners and managers of Padang Restaurants selected purposively. Data collection techniques include participatory observation, in-depth interviews, and documentation, while data analysis is carried out inductively through Spradley's ethnographic stages. The results show that Minangkabau cultural values ​​such as the adat basandi syarak, syarak basandi Kitabullah, the principle of deliberation and consensus, the matrilineal kinship system, and the work ethic ka awak ka urang are implemented in business management, customer service, and business decision-making. The implementation of these values ​​contributes to consumer trust, customer loyalty, and the business activities of Padang Restaurants.
Co-Authors Agus Irianto Alwafi, Alfiana Armiati Darmawan, Aldi Dessi Susanti Lestari, Tuti Mahendra, Amanda Septiani Marianti, Winda Murni Astuti Putri, Riva Amelia Ritonga, Mentari Rose Rahmidani Syofyan, Rita Tsabita Aqdama, Ladiya Yasrul Sami