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All Journal Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) JURNAL MANAJEMEN AKUNTANSI (JUMSI)
Elvina, Ayu
Unknown Affiliation
Economics, Econometrics & Finance

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Perbandingan Prinsip Good Corporate Governance Pada Bank Konvensional Dan Bank Syariah Dalam Sistem Hukum di Indonesia Nasution, Juliana; Nafisah, Hana; Elvina, Ayu; Harahap, Aswan Nawawi; Utami, Novidia
Jurnal Manajemen Akuntansi (JUMSI) Vol 2, No 3: 2022
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v2i3.3331

Abstract

This study aims to explain the comparison of the principles of Good Corporate Governance in conventional banks and Islamic banks in Indonesia. The method used in this research is normative legal research. The results of the study explain that the application of the principles of Good Corporate Governance in conventional banks and Islamic banks is the same, because it refers to the 'Guidelines for Good Corporate Governance in Indonesian Banking' issued by the National Committee on Governance Policy. The difference is that the principles of Good Corporate Governance in Islamic banks are strictly regulated in Article 34 Paragraph (1) of Law Number 21 of 2008. Another difference lies in the sharia principles used by Islamic banks because apart from being fostered and supervised by the Financial Services Authority, Islamic banks It is also supervised by the National Sharia Council of the Indonesian Ulema Council (MUI) in general and the Sharia Supervisory Board in particular. This is evidence of the existence and significant development of Islamic banking in the national banking system.
Strategi Pemasaran Produk Gadai Emas dalam Menarik Minat Nasabah Pada Bank Syariah Indonesia KCP Medan Marelan Raya Elvina, Ayu; Indra, Ahmad Perdana
Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) Vol 3, No 1: 2022
Publisher : LPPM Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ebma.v3i1.2772

Abstract

The purpose of this study was to find out how the marketing strategy of gold pawn products at Bank Syariah Indonesia KCP Medan Marelan Raya. This research is a qualitative research with descriptive method while the data collection technique is by conducting interviews and observation. to make Sharia Gold Pawn product at KCP Medan Marelan Raya, a strategy is needed so that the sales objectives of the product can be successful and meet the company’s targets. Then do a SWOT analysis first so that the strategy used is right on target. This research uses SWOT analysis with marketing mix theory. The results of this study indicate that the Sharia Gold Pawn at KCP Medan Marelan Raya has developed quite well, which means that customers are interested or interested in the Sharia Gold Pawn with evidence of ank increase in the number of gold pawn customers from 2021-2022. Therefore, the marketing strategy plays a role very important in increasing the number of customers on the Sharia Gold Pawn at Bank Syariah Indonesia KCP Medan Marelan Raya.
Co-Authors Harahap, Aswan Nawawi Indra, Ahmad Perdana Juliana Nasution Nafisah, Hana Utami, Novidia