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All Journal J-MAS (Jurnal Manajemen dan Sains) JIMIA
Nuraeni, Putri
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Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences

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ANALISIS NILAI RASIO LIKUIDITAS & SOLVABILITAS TERHADAP KEPUTUSAN MENYIMPAN DANA PADA PERUSAHAAN PT. BANK RAKYAT INDONESIA (PERSERO) TBK Fadlan, Fikri; Marisa, Issa; Nuraeni, Putri; Gunardi, Gunardi; Kurniawan, Sandy
Jurnal Ilmiah Magister Ilmu Administrasi Vol. 18 No. 1 (2024): Jurnal Ilmiah Magister Ilmu Administrasi - JIMIA
Publisher : Universitas Nurtanio Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56244/jimia.v18i1.800

Abstract

Indonesia's economy is driven largely by the banking sector. Banking encourages investment and economic growth through bank credit playing an important role in this regard. helping small and medium enterprises (PKM). PKM is an important economic resource that helps governments finance economic development and infrastructure projects. Business people, governments and other users of financial reports can assess the financial condition and performance of banks with the help of capital financial ratio analysis by looking at last year's liquidity and solvency ratio data. This analysis can also determine the ideal value of liquidity and solvency ratios and explain the consequences that occur if a bank has a calculated level of liquidity and solvency ratios below the ideal value relative to the level of fulfillment of obligates to investors
Pengaruh Perceived Usefulness, Perceived Ease of Use dan Perceived Price terhadap Customer Loyalty melalui Customer Satisfaction pada Pengguna Aplikasi Ojek Online Grab di Kota Bandung Nuraeni, Putri; Evangalista, Leni
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1972

Abstract

With the advent of online transportation services, society has embraced a more modern way of life. People can easily order rides through their smartphones, making use of user-friendly apps that are accessible for both Android and iOS users. This convenience has led to widespread adoption of online transportation services among the public, especially in cities like Bandung where residents have busy schedules that rely heavily on such services. Apps like Grab and Gojek are particularly popular in Indonesia, with Grab ranking second after Gojek in terms of user base among online transportation apps in the country. Despite its popularity, Grab has experienced a 1.4% decrease in its Top Brand index. Therefore, this research aims to evaluate how the Perceived Usefulness, Perceived Ease of Use, and Perceived Price of the Grab app in Bandung influence Customer Loyalty through Customer Satisfaction, based on a study involving 150 users of the app. The findings of this study are expected to guide future research and assist similar companies in designing better strategies to enhance service quality.
Co-Authors Evangalista, Leni Fadlan, Fikri Gunardi Gunardi Kurniawan, Sandy Marisa, Issa