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LAYANAN RUMAH SAKIT BERBASIS RELIGI: SUATU KONSEPTUAL MODEL Murjito, Winarno Heru; Kuntaryanto, Oki; Hartati, Nuraeni; Hartanto, Hartanto; Setyawanti, Dandang; Uningowati, Dwi Wahyu; Yuwono, Suhud Eko
Widya Dharma Journal of Business - WIJoB Vol. 3 No. 01 (2024): APRIL 2024
Publisher : FAKULTAS EKONOMI DAN PSIKOLOGI UNWIDHA KLATEN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54840/wijob.v3i1.245

Abstract

This study aims to develop a conceptual model to determine the competitive advantages of each religious-based hospital in Klaten Regency in order to establish appropriate marketing strategies to satisfy and increase public interest in trusting the quality of services provided by the hospitals. The novelty of the research lies in integrating the concepts of competitive advantage and performance quality of religious-based healthcare institutions through positioning mapping using multidimensional scaling models. In the final stage of the research, it is expected to form a positioning map for each religious-based hospital, thus creating competitiveness among each leading hospital in Klaten Regency in anticipation of achieving the Sustainable Development Goals (SDGs) and attaining optimal sharia economic growth in the healthcare sector by 2045
PELATIHAN METODE PENELITIAN KOMPREHENSIF BAGI KARYAWAN RUMAH SAKIT DI BAWAH YAYASAN JAMAAH HAJI KLATEN Kuntaryanto, Oki; Jati, Agung Nugroho; Yuwono, Suhud Eko; Nursito, Sarwono; Marjukah, Anis; Hartati, Nuraeni
Jurnal Pengabdian Widya Dharma (WIDHARMA) Vol. 3 No. 02 (2024): Agustus 2024
Publisher : LPPM Universitas Widya Dharma Klaten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54840/widharma.v3i02.228

Abstract

The training program on comprehensive research methods for entities under the Jamaah Haji Klaten Foundation aims to equip participants with theoretical and practical skills for conducting applied research to address institutional problems. The training materials comprise content ranging from basic to medium levels. The chosen topics mostly relate to organizational and financial matters, which are most suitable for their organizational context. Participants are obliged to conduct their own research under the supervision of instructors. Five research proposals have been submitted and are currently under supervision.. Keywords: research methods, applied research, organizational context, financial context