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Marketing Strategy in Improving Sales of Syar’i Clothing Azra Collection in Sidenreng Rappang Regency Agustina, Vina Tri; Ramlan, Pratiwi; Yakub, Rahman
Journal of Management and Administration Provision Vol. 4 No. 2 (2024): Journal of Management and Administration Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jmap.v4i2.353

Abstract

The level of competition in the business world requires every seller to be able to carry out their marketing activities more effectively and efficiently. The purpose of this study is to determine how the marketing strategy of Azra Collection's sharia clothing increases sales, and to determine what factors influence the marketing of Azra Collection's sharia clothing. The population in this study were consumers of Azra Collection's sharia clothing store using the Accidental Sampling technique using the Slovin formula, so that 50 consumers were obtained as respondents. The research method uses quantitative research. Data collection techniques used in this study are using Observation, Literature Study, Interview, and Questionnaire techniques. The data analysis techniques used are simple linear regression coefficient analysis, t-test statistical analysis and F-test statistical analysis and processed using the SPSS application. The results of the study showed that marketing strategies had a significant effect on sales at the Azra store.
Implementation of IoT-based practicum learning media for vocational students in the 4.0 era Ferdiansyah, Handy; N, Zulkifli; Nurmayanti, Nurmayanti L; Sofyan, Wahyudi; Agustina, Vina Tri; Efendy, Muh Alief
Jurnal Konseling dan Pendidikan Vol. 12 No. 1 (2024): JKP
Publisher : Indonesian Institute for Counseling, Education and Therapy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/179700

Abstract

This study aims to determine the implementation of the use of Internet of Things (IoT)-Based Automation Control Systems as a practical learning medium for students of SMK Negeri 3 Sidrap Competence in the Field of Plant Agribusiness and Horticulture. The sample of this study was class X students of Agribusiness Food Crops and Horticulture SMK Negeri 3 Sidrap, drawn using total sampling technique. Data collection techniques are direct observation of the activity process and observations made by teachers during practicum activities. The data analysis technique used is quantitative descriptive analysis by looking at the percentage of success of practicum implementation. Based on the results of the study, it can be seen that the implementation of the practice of soil temperature and moisture measurement subjects can be carried out well, as the results of observations on the implementation of activities reach a percentage of 100% and the results of observations using Internet of Things (IoT)-based Automation Control System media in practical learning by 100%. Thus, it can be concluded that the implementation of practicum can be done by implementing Internet of Things (IoT)-based Automation Control System media.