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All Journal International Journal of Sustainable Applied Sciences (IJSAS) Jurnal Akademik Pengabdian Masyarakat
Sukron Niami
Unknown Affiliation
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences

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Growth of UMKM in Dedap Village, Meranti District: Promotion, Location, and Product Quality Sukron Niami; Mashuri; Muhammad Isa Selamat; Ade Suhartini; Kurniatul Fil Khoirin
International Journal of Sustainable Applied Sciences Vol. 2 No. 6 (2024): June 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijsas.v2i6.1922

Abstract

The aim of this research is to determine the growth of MSMEs through the factors that influence it. This research was conducted in Dedap Village, Tasik Putri Puyu District, Meranti Regency, Riau Province. The data analysis method uses a quantitative descriptive approach, data collection techniques are carried out by means of field observations, questionnaires and questionnaires, library data and documentation. The number of samples in the study was 102 people. Data analysis was carried out using the results of multiple linear regression calculations assisted by the SPSS 22 analysis tool. Based on the results of data analysis, promotion and product quality had a positive and significant influence on the growth of MSMEs, while location had no effect on MSME growth. Based on the results of interviews conducted in the field, buyers do not mind the location where the MSMEs are located, but customers prefer that the product is known and the quality provided can satisfy their needs
INKLUSI DIGITALISASI KEUANGAN UNTUK PENGUATAN TATA KELOLA BADAN USAHA MILIK DESA KUALA ALAM: STRATEGI PEMBERDAYAAN BERBASIS TEKNOLOGI Zulpan Zulpan; Sutrisno Sutrisno; Sukron Niami; Zul Hendri; Sri Rahmany; Slamet Wiharto
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 3 (2025): MEI
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i3.4617

Abstract

Digital transformation in the financial sector is an important aspect in strengthening the governance and performance of Village-Owned Enterprises (BUMDes). However, limited access and digital literacy are still major obstacles in the process, including in BUMDes Kuala Alam . This Community Service (PKM) activity aims to increase the inclusion of financial digitalization in BUMDes through training, mentoring, and adoption of digital application-based financial technology. The implementation method consists of identifying needs, training in digital financial systems, and evaluating the impact of implementation. The results of the activity showed an increase in the understanding and ability of BUMDes managers in using digital accounting and financial transaction systems. Recommendations from this activity include the need for the development of sustainable digital modules and integration with local financial institutions. Digital inclusion has been proven to strengthen the transparency and efficiency of village financial governance.
Co-Authors Ade Suhartini Heni Pujiastuti Kurniatul Fil Khoirin Muhammad Isa Selamat Slamet Wiharto Sri Rahmany Sutrisno Sutrisno Zul Hendri Zulpan Zulpan