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All Journal Procedia of Social Sciences and Humanities Jurnal AKAL: Abdimas dan Kearifan Lokal
Fajarudin, Muhammad Guntur Satrio
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Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Public Health Social Sciences Transportation

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The Representation of a Single Parent Acting as Both Father and Mother in the Film "Memorabilia" Fajarudin, Muhammad Guntur Satrio; Hariyanto , Didik
Procedia of Social Sciences and Humanities Vol. 7 (2024): International Conference On Emerging New Media and Social Science
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/pssh.v7i1.596

Abstract

The purpose of this research is to explain the representation of single parents as fathers and mothers in the film "Memorabilia". The method used is a descriptive qualitative method. By using Roland Barthes' theory of semiotic analysis which includes denotation meaning, connotation meaning, and also myth. The results show that there is a representation of single parents as fathers and mothers in the film, including the father's role as protector, the father's role as provider, the father's role as fulfilling nutritional needs, the father's role as a substitute for mother, and the father's role as fulfilling educational needs along with the facilities.
PENDAMPINGAN MEDIA SOSIAL PADA UMKM BAKSO “GOYANG LIDAH” KRIAN Fajarudin, Muhammad Guntur Satrio; Rochmaniah, Ainur; Febriana, Poppy
Jurnal AKAL: Abdimas dan Kearifan Lokal Vol. 6 No. 1 (2025): Jurnal AKAL : Abdimas dan Kearifan Lokal
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/akal.v6i1.20755

Abstract

UMKM Bakso "Goyang Lidah" Krian menghadapi kendala dalam memperluas pasar dan meningkatkan penjualan, dengan pencapaian target hanya 60-70% dari 100 porsi per hari. Pendampingan media sosial dilakukan untuk meningkatkan eksposur digital melalui pembuatan akun media sosial (Instagram, TikTok, Facebook, dan Twitter), pembuatan logo, foto produk, konten, dan rebranding kemasan. Metode yang digunakan meliputi wawancara, diskusi, dan pelaksanaan program. Hasil menunjukkan peningkatan pemahaman pemilik UMKM tentang media sosial, penggunaan aplikasi editing, serta peningkatan jumlah pengikut dan jangkauan media sosial. Evaluasi menunjukkan respons positif konsumen dan peningkatan penjualan. Pendampingan ini berhasil membantu Bakso "Goyang Lidah" memperoleh keunggulan kompetitif di pasar kuliner local.
The Representation of a Single Parent Acting as Both Father and Mother in the Film "Memorabilia" Fajarudin, Muhammad Guntur Satrio; Hariyanto , Didik
Procedia of Social Sciences and Humanities Vol. 7 (2024): International Conference On Emerging New Media and Social Science
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/pssh.v7i1.596

Abstract

The purpose of this research is to explain the representation of single parents as fathers and mothers in the film "Memorabilia". The method used is a descriptive qualitative method. By using Roland Barthes' theory of semiotic analysis which includes denotation meaning, connotation meaning, and also myth. The results show that there is a representation of single parents as fathers and mothers in the film, including the father's role as protector, the father's role as provider, the father's role as fulfilling nutritional needs, the father's role as a substitute for mother, and the father's role as fulfilling educational needs along with the facilities.
Co-Authors Hariyanto , Didik Poppy Febriana Rochmaniah, Ainur