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Fauzi, Akmal
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MOTION GRAPHIC PENGENALAN SEJARAH TARI POH KIPAH UNTUK REMAJA Fauzi, Akmal; Ghifari, Muhammad; Sucipto, Fentisari Desti
VCoDe : Visual Communication Design Journal Volume 2, Nomor 1, Desember 2022
Publisher : Institut Seni Indonesia Padangpanjang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26887/vcode.v2i2.3647

Abstract

Perancangan ini dilatarbelakangi dari perancang yang bertujuan untuk memperkenalkan dan mempertahankan warisan budaya tari Poh Kipah yang beredar di Aceh Utara. Tari Poh Kipah merupakan warisan budaya yang keberadaanya kini mulai menghilang dari peredaran masyarakat, hal tersebut diakibatkan oleh perang dan konflik berkepanjangan yang terjadi di Aceh. Oleh karena itu, perancang tertarik untuk mencari tahu dan menceritakan kembali sejarah tari Poh Kipah dalam bentuk motion graphic kepada masyarakat khususnya para remaja yang merupakan generasi penerus agar warisan budaya tari Poh Kipah tidak menghilang. pada proses perancangan motion graphic perancang menggunakan metode design thinking yaitu emphatize, define, ideate, prototype dan test, sebagai acuan pecancangannya. Proses perancangan motion graphic meliputi pembuatan narasi, sketsa storyboard, digitalisasi, coloring, editing dan test. Motion graphic adalah salah satu media penyampaian informasi yang unik kreatif dan modern. Media tersebut dapat diakses di mana saja dan kapan saja sehingga informasi yang disampaikan dapat diterima dengan baik kepada masyarakat.
Design The Business Model For Mie Ayam Bakso Sarangan Using The Business Model Canvas Approach Fauzi, Akmal; Praptono, Budi; Pulungan, Muhammad Almaududi
eProceedings of Engineering Vol. 12 No. 1 (2025): Februari 2025
Publisher : eProceedings of Engineering

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Abstract— Mie Ayam Bakso Sarangan, a culinary businessfrom Bekasi specializing in chicken noodles and handmademeatballs, has been operating for over three years. However, ithas recently faced a steady decline in sales and revenue due toseveral challenges: a lack of sales system optimization,insufficient marketing efforts, inadequate procurement ofsupporting facilities, changes in the business environment, andincreased competition in the same field. To address theseissues, a comprehensive evaluation of the business model isessential, leading to the design of a new, more effectivebusiness strategy using the Business Model Canvas (BMC)method. The proposed redesign will begin by gathering keydata from various sources. The current business model will beassessed through interviews and observations with the owner,allowing us to map the nine blocks of the BMC. In addition,customer profiles will be developed through market segmentsurveys to better understand consumer behavior andpreferences. Information on the business environment will becollected through online research and literature studies. ASWOT analysis will then be conducted to identify strengths,weaknesses, opportunities, and threats, guiding theformulation of a strategic plan for improvement. From theseinsights, a new BMC will be designed, introducing innovationsand enhancements to each block. This approach aims torevitalize Mie Ayam Bakso Sarangan's operations, ensuring itscompetitiveness in the market and driving business growth. Keywords— BMC, Value Proposition, SWOT, MSMEs, MieAyam Bakso Sarangan
Co-Authors Budi Praptono Muhammad Almaududi Pulungan Muhammad Ghifari, Muhammad Sucipto, Fentisari Desti