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All Journal Economic Reviews Journal Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan
Muhammad Tabroni
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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Sosialisasi Pemanfaatan E-Commerce Bersama Karang Taruna Pada Usaha Ibus, Sebagai Upaya Peningkatan Kesejahteraan Masyarakat Di Desa Sidingkat, Kabupaten Padang Lawas Utara Nur Hidayah; Ahmad Fauzan; Mhd Irfan Ash; Muhammad Tabroni; Nurul Aini; Nur Haya; Nur Jannah; Nur Melinda; Sopiah Sopiah
Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan Vol. 2 No. 2 (2024): APRIL : Maeswara
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/maeswara.v1i2.682

Abstract

Indonesia faces challenges and opportunities in the digital era, where industry becomes a threat if human resources do not have sufficient skills to support this change. The digital industry offers great benefits if people have sufficient skills to engage in it. Many entrepreneurs have emerged in the digital era, generating income through online businesses or e-commerce. The use of this industry can provide optimal benefits, especially because the needs of modern humans are fast-paced and practical. Even though many people use gadgets with an internet connection, being just a spectator without actively participating in the digital era can cause losses. Sidingkat Village, which is rich in natural resource potential, especially ibus plants, has not utilized the internet optimally for development and marketing. Karang Taruna youth in this village have free time that has not been used productively. The aim of this Real Work Lecture (KKN) is to develop marketing of ibus plants and provide an understanding of online marketing media to Karang Taruna youth. The method used is the Participation Action Research (PAR) approach, which aims to increase public awareness of the potential and problems they have, as well as providing solutions through change programs. Through this approach, it is hoped that young people can be more productive and use their free time more effectively in the digital era
Analisis Literasi Keuangan Penggunaan Fintech Payment bagi Pelaku Usaha UMKM Moh. Asep Zakariya Ansori; M. Wanri Wahyudin; Neng Ila Nurbaet; Muhamad Rama Isagozi; Siti Azkya Diva; Nadina Amira Zahra; Guslianti Nur; Muhammad Yusuf; Muhammad Tabroni
Economic Reviews Journal Vol. 3 No. 1 (2024): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mrj.v3i1.130

Abstract

The ability to manage finances well (financial literacy) is very important for micro, small and medium enterprises (MSMEs) to run their businesses. It is hoped that the use of fintech payment services can improve the financial literacy skills of MSME players. This research aims to analyze the level of financial literacy of MSMEs that use fintech payment services. The research was conducted using a qualitative approach through case studies. Data collection using in-depth interviews and observations of 10 MSMEs using fintech in Leuwiliang Bogor. Data analysis uses the Miles and Huberman interactive model. The research results show that the use of fintech helps MSMEs in financial planning, recording transactions, and accessing financial information, and financial literacy shows that it can help MSMEs in good financial knowledge, good financial management for MSME players. Increasing MSME financial literacy such as recording transactions and planning daily expenses. MSMEs already understand because special assistance and training for the use of fintech can improve MSMEs' financial literacy better.
Co-Authors Ahmad Fauzan Aini Nurul Guslianti Nur M. Wanri Wahyudin Mhd Irfan Ash Moh. Asep Zakariya Ansori Muhamad Rama Isagozi MUHAMMAD YUSUF Nadina Amira Zahra Neng Ila Nurbaet Nur Haya Nur Hidayah Nur Jannah Nur Melinda Siti Azkya Diva Sopiah Sopiah