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All Journal Jurnal Penelitian dan Pengembangan Sains dan Humaniora (JPPSH) Indonesian Gender and Society Journal
Muraina Kamilu Olanrewaju
Unknown Affiliation
Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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The Rule And Status of Women in the Indigenous Igala Religion Okala Yunusa Yusufu; Amodu Salisu Ameh; Muraina Kamilu Olanrewaju
Indonesian Gender and Society Journal Vol. 4 No. 2 (2023): October
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/igsj.v4i2.78198

Abstract

This research discusses the issue of the role and status of women in the Igala tribe's traditional religions. This research aims to deeply analyze the beliefs, practices, and norms that shape the rules and status of women in the Igala tribe's indigenous religions by using a qualitative descriptive approach. The research design used is a case study. The subjects of this study were Igala women involved in religious practices, with a test subject of 30 women’s who acted as priests, fortune tellers, and community leaders. Data were collected through in-depth interviews, participatory observation, and document analysis, with the research instruments being interview guidelines and observation notes. Data analysis was conducted using the thematic analysis method. The results showed that Igala women are essential in religious practices and have significant spiritual authority. This study concludes that Igala women have complex and diverse roles in their indigenous religion, reflecting the interconnectedness between humans, nature and spirituality. The implications of this study show the importance of empowering women in their religious roles to preserve the cultural and spiritual heritage of the Igala people.
Strategies for Ensuring Customers’ Satisfaction by Business Entrepreneurs for Sustainability of Livelihood in Oyo State Ayinde Dauda Oladeji; Popoola Balqis Olabisi; Muraina Kamilu Olanrewaju
Jurnal Penelitian dan Pengembangan Sains dan Humaniora Vol. 8 No. 1 (2024): April
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jppsh.v8i1.78202

Abstract

Customer satisfaction is one of the essential things that must be maintained. This research aims to analyze the various strategies that entrepreneurs can use to build customer satisfaction for sustainable livelihoods. This study used a descriptive survey design. The study population consisted of 3,659 managers of small and medium-sized enterprises registered with the Ministry of Commerce, Industry, and Technology. The sample of this study amounted to 783 small and medium-sized business owners who were taken through a proportional stratified sampling technique. The data collection instrument in this study was a structured questionnaire titled "Questionnaire on Building Customer Satisfaction Strategies for Sustainable Livelihoods" (SBCSSL). The face validity of the instrument was determined using expert opinions. The reliability of the instrument was calculated using Cronbach Alpha. Arithmetic mean and standard deviation were used to answer the research questions, while an independent sample t-test was used to test the hypotheses. The findings revealed, among others, that business entrepreneurs essentially rated employee empowerment, entrepreneurial orientation, and marketing as strategic to building customer satisfaction for sustainable livelihood. Based on the research findings, it is recommended, among others, that business owners should be open and eager to implement entrepreneurial innovations at a higher level to enhance their growth and competitiveness, profitability, and survival.
Co-Authors Amodu Salisu Ameh Ayinde Dauda Oladeji Okala Yunusa Yusufu Popoola Balqis Olabisi