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All Journal Prosiding Seminar Nasional Manajemen dan Ekonomi Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Botani: Publikasi Ilmu Tanaman dan Agribisnis Jurnal Praba: Jurnal Rumpun Kesehatan Umum
Anugrah Anugrah
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Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Medicine & Pharmacology Nursing Public Health Veterinary

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Strategi Bauran Pemasaran untuk Meningkatkan Volume Penjualan Ikan Hias (Ornamental Fish) pada PT Agung Aquatic Marine, Denpasar Bali Anugrah Anugrah; Budiman Budiman; Karma Karma
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 2 No. 5 (2024): September : Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v2i5.1153

Abstract

This research aims to find out the marketing mix strategy for ornamental fish to increase sales volume at PT Agung Aquatic Marine, Denpasar Bali. This research uses descriptive qualitative research and also uses SWOT analysis (Strength, Weakness, Opportunity, Threat). SWOT analysis is an analysis used to evaluate opportunities and threats in the external environment as well as the strengths and weaknesses of the company's internal environment. The results of this research show that an IFAS score of 2.87 indicates a strong internal position, an EFAS score of 2.59 shows that the company responds to existing opportunities in a good way and avoids threats in its industrial market. The Cartesian diagram shows the company's position in an aggressive state, which is very profitable for the company. The marketing strategy used by the company to increase sales is that the company maintains and utilizes quality and varied products so that market segmentation becomes wider or increases, maintains consumer trust by being consistent in the performance provided and actively communicating to create mutually beneficial agreements.
Analisis Faktor-Faktor yang Mempengaruhi Pendapatan Usahatani Durian di Desa Garuda Kecamatan Padangguni Kabupaten Konawe Anugrah Anugrah; La Karimuna; Mursal Junus
Botani : Publikasi Ilmu Tanaman dan Agribisnis Vol. 1 No. 3 (2024): September : Botani : Publikasi Ilmu Tanaman dan Agribisnis
Publisher : Asosiasi Riset Ilmu Tanaman Dan Hewani Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/botani.v1i3.121

Abstract

The objective of this study is to analyze the income of durian farmers (Durio zibethinus Murr.) and to examine the influence of these production factors on the income of durian farmers in Garuda Village, Padangguni Subdistrict, Konawe District. This research was conducted in Garuda Village, Padangguni Subdistrict, Konawe District from May to June 2024. The population in this area consists of 30 farmers, thus a saturated sampling technique or census. The analysis methods used are income analysis and Multiple Linear Regression. The results of this study show that the average income obtained by durian farmers is Rp. 50,972,983/Ha/season. Based on the F-test, the variables of land area, number of trees, selling price, and labor wages significantly affect the dependent variable. The T-test indicates that the variables of land area, number of trees, and selling price significantly and positively affect the income of durian farmers in Garuda Village, Padangguni Subdistrict, Konawe District. In contrast, labor wages have a negative effect related to age, where younger labor tends to increase production results, while older labor results in decreased production due to declining physical abilities, thus affecting the income received.
Efisiensi Penggunaan Faktor Produksi Pupuk pada Usahatani Cabai Merah di Desa Lamokuni Kecamatan Wonggeduku Barat Kabupaten Konawe Kalis Amartani; I Made Sukratman; Anugrah Anugrah; M. Ikram Irwan
Prosiding Seminar Nasional Manajemen dan Ekonomi Vol. 2 No. 2 (2023): Desember : Prosiding Seminar Nasional Manajemen dan Ekonomi
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/semnas.v2i2.490

Abstract

The purpose of this study was to determine the Level of Efficiency of Fertilizer Production Factor Use in Red Chili Plants in Lamokuni Village, Wonggeduku Barat District, Konawe Regency. The research location is in Lamokuni Village, Wonggeduku Barat District, Konawe Regency. The selection of the research location was carried out intentionally (purposive), with the consideration that Lamokuni Village, Wonggeduku District, Konawe Regency is one of the areas that has very good potential in developing red chili farming. The researcher determined that the entire population of 30 people were made respondents, which is referred to as a census. The analysis of production factor efficiency uses the price efficiency calculation formula based on the use of the Cobb-Douglass production function technique. The use of fertilizer production factors is not efficient for red chili farming in Lamokuni Village, Wonggeduku Barat District, Konawe Regency. This is indicated by the efficiency value which is not equal to one (NPMx ≠ 1), namely; the efficiency value of SP 36 is 0.70, the efficiency value of NPK Ponska is 0.87, the efficiency value of NPK Mutiara is 0.66 and the efficiency value of liquid organic fertilizer is 2.07. This means that the use of fertilizer production factors in the farming business is still very wasteful.
The Effectiveness of the GEPSI Electronic Library on the Knowledge of Communities in 3T (Disadvantaged, Frontier, and Outermost) Areas in Indragiri Hilir Regency M.Raafi Fadhilah; Sukma Anggreini Tanjung; Arya Darma Wansyah; Anugrah Anugrah; Yoga Saputra
Jurnal Praba : Jurnal Rumpun Kesehatan Umum Vol. 4 No. 2 (2026): Jurnal Praba : Jurnal Rumpun Kesehatan Umum
Publisher : STIKES Columbia Asia Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62027/praba.v4i2.748

Abstract

The development of information technology has encouraged the emergence of electronic library innovations as a solution to improve community literacy, particularly in 3T (Disadvantaged, Frontier, and Outermost) areas with limited access to information. This study aimed to analyze the effectiveness of the GEPSI Electronic Library in improving community knowledge in Tanjung Pidada Village, Tempuling District, Indragiri Hilir Regency. This research employed a quasi-experimental design using a one-group pre-test and post-test approach. The sample consisted of 30 respondents selected through total sampling technique. Data were collected using pretest and posttest questionnaires and analyzed statistically to determine differences before and after the intervention. The results showed that prior to the intervention, the majority of respondents had poor knowledge (73.3%), while after using the GEPSI e-library, most respondents were categorized as having good knowledge (73.3%). Statistical analysis indicated a p-value of 0.000 (p < 0.05), demonstrating a significant difference between pretest and posttest scores. It can be concluded that the GEPSI Electronic Library is effective in improving community knowledge in 3T areas. This program has the potential to become an innovative strategy for equalizing information access and enhancing community literacy.
Co-Authors Arya Darma Wansyah Budiman Budiman I MADE SUKRATMAN Kalis Amartani Karma Karma LA KARIMUNA M. Ikram Irwan M.Raafi Fadhilah Mursal Junus Sukma Anggreini Tanjung Yoga Saputra