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All Journal Journal of Tourism and Economic Jurnal Pengabdian Kepada Masyarakat MAKARDHI Pusaka : Journal of Tourism, Hospitality, Travel and Business Event
Dewa Ayu Nyoman Aridayanti
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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Measuring The Priority Of Tourism Village Development In The New Tourism Era Dewa Ayu Made Lily Dianasar; Ida Bagus Putra Negarayana; I Gede Gian Saputra; Dewa Ayu Nyoman Aridayanti
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 4, No 2 August (2022)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v4i2.181

Abstract

The study aims to analyze the priority of developing tourist villages during the new normal period in Petang District, Badung Regency Bali. The theory and concepts used to answer the problems in this research are the concept of tourism product components, the concept of a tourism village, the concept of new normal tourism. The research method used is qualitative research using Analytical Hierarchy Process (AHP). Sources of data in this study are primary data and secondary data obtained through the process of observation, interviews and focus group discussions. The results of this study indicate that the priority of developing a tourism village in Petang District in the new normal era is an ancillary aspect as the main development priority. Then, the order of priority aspects of development that can be done next is attraction, accessibility, amenity, available packages and activity. Related to ancillary as the main priority aspect, there are institutional sub-criteria as things that can be prioritized first compared to the development of additional services. Based on the analysis that has been carried out, the form of institutional development that will be implemented is by holding a collaboration between the Petang District Government and the tourism institutional where the assistance collaboration is carried out in stages starting with the establishment of a tourism management system.
The influence of e-wom on instagram, destination image and domestic tourist satisfaction on the intention to revisit Jakarta aquarium and safari Christina Obelia Widodo; Ida Bgs Gede Agung Widana; Dewa Ayu Nyoman Aridayanti
Journal of Tourism and Economic Vol. 6 No. 1 (2023): Edisi 11 Jun 2023
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/e6v6n1a3

Abstract

This study aims to determine the partial and simultaneous influence between E-WOM on Instagram, destination image and domestic tourist satisfaction with the intention to revisit Jakarta Aquarium and Safari. This study used multiple linear regression analysis techniques with purposive sampling techniques totaling 130 samples, which the samples were domestic tourists who had visited Jakarta Aquarium and Safari at least 2x. The results of this study show that there is a positive and significant influence of E-WOM on Instagram on the intention to revisit the Jakarta Aquarium and Safari and shows that there is a positive and significant influence of the image of the destination on the intention to revisit the Jakarta Aquarium and Safari. However, there was no significant effect of domestic tourist satisfaction on the intention to revisit the Jakarta Aquarium and Safari. In addition, the results of this study show that there is a positive and significant influence of E-WOM on Instagram, destination image and domestic tourist satisfaction together on the intention to visit Jakarta Aquarium and Safari again. With the coefficient of determination (R-Square) is 27.8% of the intention to visit Jakarta Aquarium and Safari is influenced by E-WOM on Instagram, destination image and domestic tourist satisfaction.
Peningkatan Kapasitas Masyarakat Lokal Dalam Pemasaran Produk Wisata Dan Pengelolaan Homestay Di Desa Wisata Sidan Ni Made Tirtawati; Dewa Ayu Made Lily Dianasari; Dewa Ayu Nyoman Aridayanti; Hanugerah Kristiona Liestiandre; Ni Made Eka Mahadewi
Jurnal Pengabdian Kepada Masyarakat Makardhi Vol. 5 No. 2 (2025): Jurnal Pengabdian Kepada Masyarakat MAKARDHI
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/makardhi.v5i2.2073

Abstract

Sidan Tourism Village as a tourism village assisted by the Tourism Destination Study Program has shown its existence in the stages of tourism village development. Through the assistance of training on tourism village governance, as well as training on strengthening product packaging and storytelling, Sidan Tourism Village has succeeded in exploring its tourism potential and has an online promotional media equipped with storytelling. However, the digital platform owned by Sidan Tourism Village has not yet shown a significant impact on tourist visits. The existence of limitations in digital marketing can be an obstacle in the development of Sidan Tourism Village. In addition, the demand for tourists to stay overnight in the tourism village creates opportunities for the provision of homestays. Based on the situation analysis, there are limited human resources in Sidan Tourism Village in marketing and preparing homestays at this time, creating a need for assistance that aims to improve the ability of local communities in marketing tourism products and managing homestays. This activity is expected to provide benefits in the form of community readiness to market tourism products and manage their homes to be used as homestays with standards in accordance with the tourism industry so as to increase the economic impact of the community directly.
Co-Authors Christina Obelia Widodo Dewa Ayu Made Lily Dianasar Dewa Ayu Made Lily Dianasari Hanugerah Kristiona Liestiandre I Gede Gian Saputra Ida Bagus Putra Negarayana Ida Bgs Gede Agung Widana Ni Made Eka Mahadewi Ni Made Tirtawati