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Exploration of Public Perception Factors Preservation Ecoculture (Case Study: Tamkesi and Sonaf Raja Oelolok Traditional Villages ) Selviana Manek; Amiluhur Soeroso; Nur Widiyanto; Moch. Nur Syamsu
TourEcon: International Journal of Tourism and Economic Studies Vol. 2 No. 1 (2025): TourEcon: International Journal of Tourism and Economic Studies
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/tourecon.v2i1.52

Abstract

This study aimed to analyze community perception of the preservation of the cultural ecology of the Tamkesi Traditional Village and Sonaf Raja Oelolok as a heritage tourism destination in North Central Timor Regency. The method used was quantitative research method with Exploratory Factor Analysis (EFA) approach with Varimax rotation technique to identify the factor structure of the 20 variables studied . The results of the analysis showed that the variables can be grouped into main factors , namely : (1) Social - Economic Interaction , which showed the link between cultural values and economic potential in encouraging preservation ; (2) Social - Environmental Awareness , reflecting the collective commitment of the community in maintenance cultural heritage and the environment ; (3) Perception - Economy , showed that the importance of community expectations of economic benefits from tourism as a driver of support for cultural preservation .These​ three factors significantly shape community perception and interact with each others in support the preservation of ecoculture as a foundation in the preservation of cultural ecology in the Traditional Village of Tamkesi and Sonaf King Oelolok , North Central Timor Regency.
The Influence of Gastronomic Experience on Consumer Loyalty Through the Mediation of Satisfaction and Image of Traditional Restaurants in Singkawang City, West Kalimantan Nanda Nurjanah; Nining Yunianti; Moch. Nur Syamsu
TourEcon: International Journal of Tourism and Economic Studies Vol. 2 No. 1 (2025): TourEcon: International Journal of Tourism and Economic Studies
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/tourecon.v2i1.54

Abstract

This study examines the mediation role of satisfaction and restaurant image on loyalty in traditional restaurants , Singkawang City, West Kalimantan. The primary objective of this research is to analyze the direct and indirect effects of gastronomic experiences on consumer loyalty through restaurant image and customer satisfaction . The research method used is quantitative , with data collection through a questionnaire distributed to 270 respondents selected using purposive sampling technique . The data was then analyzed using descriptive statistical analysis to provide an Overview of the respondent data and Partial Least Square – Structural Equation Modeling (PLS-SEM), processed using SmartPLS software . The results of the analysis show that gastronomic experience significantly and positively influences restaurant image with a t- statistic of 20.045 (> 1.96) and a p- value of 0.000 (<0.05). Gastronomic experience has a significant and positive effect on consumer satisfaction with a t- statistic of 19.864 (> 1.96) and a p- value of 0,000 (<0.05). Restaurant image has a significant and positive effect on consumer loyalty with a t- statistic of 3.581 (> 1.96) and a p- value of 0,000 (<0.05). Consumer satisfaction was also found to have a significant and positive effect on consumer loyalty with a t- statistic of 0.584 (> 1.96) and a p- value of 0.000 (<0.05). Furthermore , mediation analysis revealed that restaurant image significantly mediation the effect of gastronomic experience on consumer loyalty with t- statistics of 3.55 (> 1.96) and p- value of 0,000 (<0.05). Consumer satisfaction significantly mediation the effect of gastronomic experience on consumer loyalty with t- statistics of 11.08 (> 1.96) and p- value of 0.000 (<0.05), indicating complementary ( partial) mediation ). Overall , these findings confirm the acceptance of all hypothesis proposed in this study
PENGARUH PROGRAM FCS DAN KERJA SAMA LUAR NEGERI TERHADAP MINAT MAHASISWA BARU DI STIPRAM YOGYAKARTA Moch. Nur Syamsu; Agung Yuliyanto Nugroho
Jurnal Education and Development Vol 14 No 2 (2026): Vol 14 No 2 Mei 2026
Publisher : Institut Pendidikan Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37081/ed.v14i2.7848

Abstract

This study aims to analyze the influence of the Foreign Case Study (FCS) Program and international collaboration on the interest of new students in choosing the Tourism Study Program at the Ambarrukmo Tourism College (STIPRAM). The internationalization of tourism higher education is an important strategy in increasing institutional competitiveness amidst global competition, so an empirical study is needed to measure the effectiveness of the implemented international programs. This study uses a quantitative approach with a survey method on new students of the Tourism Study Program at STIPRAM. Data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) through SmartPLS software. The results show that the FCS Program has a positive and significant effect on the interest of new students, with a path coefficient value of 0.41 and a p-value <0.05. In addition, international collaboration also has a positive and significant effect, with a line coefficient of 0.47 and a p-value <0.05. Simultaneously, the two exogenous variables are able to explain 63% of the variation in new students' interest, indicating that the research model has strong explanatory power. These findings demonstrate that international experiential learning programs and global institutional networks play a role in shaping prospective students' perceptions and interests in tourism education. This research provides an empirical contribution to the development of tourism management research, particularly regarding the internationalization strategies of higher education institutions. Practically, the results can serve as a basis for tourism institution managers in designing and optimizing international programs to increase the interest and quality of new students.