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Dinamika Belanja Online: Analisis Kondisi Ekonomi Pengguna TikTok Shop Wini Anisa Apriliani; Riva Zahra Rizkyani; Nabila Khairunnisa; Dafha Priatama; Khansa Aulia Syahidah; Bagas Putra Budiono; Rama Wijaya Abdul Rozak
Anggaran : Jurnal Publikasi Ekonomi dan Akuntansi Vol. 2 No. 2 (2024): Juni : Anggaran: Jurnal Publikasi Ekonomi dan Akuntansi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/anggaran.v2i2.537

Abstract

Economic condition is an essential thing that needs to be considered as a reflection of fulfilling needs with a lifestyle that is in accordance with the separation between needs and desires. The purpose of this study was to determine the economic conditions of TikTok Shop users and their relationship to purchasing decisions. In addition, this study aims to determine purchasing patterns and consumer strategies in shopping activities. the method used is a quantitative approach with a questionnaire distributed through social media. The questionnaire contains four categories of questions that aim to determine purchasing patterns, shopping strategies, economic conditions and their relationship with purchasing decisions. This study reveals that the average income of Tiktokshop users belongs to the lower middle class. This condition affects consumer decisions in making purchases. On the other hand, with this income they do not feel burdened by living expenses. In addition, for some people economic conditions do not affect the pattern of their shopping activities.
Peran Komunikasi Efektif di SMPN 12 Bandung dengan Masyarakat dalam Mendukung Pembelajaran Siswa Mazaya Faudya Nur Aufa; Wini Anisa Apriliani; Khansa Aulia Syahidah; Nelly Kristin Sibarani
RISOMA : Jurnal Riset Sosial Humaniora dan Pendidikan Vol. 3 No. 1 (2025): Januari: RISOMA : Jurnal Riset Sosial Humaniora dan Pendidikan
Publisher : Asosiasi Ilmuwan Pendidikan, Sosial, dan Humaniora Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/risoma.v3i1.545

Abstract

Effective communication between schools and the community is an essential element in supporting student learning success. This study aims to describe the role of effective communication between SMPN 12 Bandung and the community in facilitating student learning. A descriptive qualitative approach was employed, with data collected through interviews and observations. Data analysis followed three main stages: data reduction, data presentation, and conclusion drawing/verification. The study's subject was the vice principal in charge of public relations. The findings indicate that communication between SMPN 12 Bandung and the community is well-established, enabling the school to implement various programs and activities to support student learning. These findings underscore the importance of effective communication as a means to strengthen collaboration between schools and the community. Good communication not only ensures the successful implementation of educational programs but also fosters a conducive learning environment and encourages active student participation in learning. Thus, effective communication serves as a key pillar in building collaboration among schools, the community, and students to achieve educational goals.