Claim Missing Document
Check
Articles

Found 4 Documents
Search

Penerapan Strategi Digital Marketing Melalui Platform Media Sosial Facebook Ads Luthfiah Nur Fatikha; Mohamad Maftuh Fauzi
SANTRI : Jurnal Ekonomi dan Keuangan Islam Vol. 2 No. 4 (2024): Agustus : SANTRI : Jurnal Ekonomi dan Keuangan Islam
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/santri.v2i4.819

Abstract

Currently, technological developments in Indonesia are occurring very rapidly, which has resulted in increasingly sophisticated facilities. One form of technology integration is in marketing practices using digital marketing strategies. The aim of this research is to conceptually examine digital marketing strategies through the Facebook Ads platform to increase competitiveness in the market. The type of research is a descriptive qualitative approach. Research data is primary and secondary data in the form of information from supervisors and team members, as well as theory and empirical findings from previous research obtained using literature studies. The conclusion that can be drawn from the results of the discussion states that digital marketing strategy is a form of marketing that emphasizes brand communication to be able to strengthen its competitiveness in the digital market and increase income significantly. Theoretically, digital marketing strategies through the social media platform Facebook Ads can not only influence brand satisfaction, but can also lead to increased brand trust and brand loyalty.
Strategi Pemasaran Produk Fashion dengan Menggunakan TikTok Affiliate Mufatikhatun Risqiyanti; Mohamad Maftuh Fauzi
SANTRI : Jurnal Ekonomi dan Keuangan Islam Vol. 2 No. 4 (2024): Agustus : SANTRI : Jurnal Ekonomi dan Keuangan Islam
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/santri.v2i4.820

Abstract

TikTok Affiliate is a sales method by promoting a brand's product and then receiving a commission on the sales generated. The purpose of this research is to find out how to market fashion products using TikTok Affiliate. The findings of this study are expected to provide an insight into marketing strategies using TikTok Affiliate. The results of this survey are likely to have practical implications that will help marketing practitioners develop effective strategies to address the challenges in digital marketing, with the ultimate goal of increasing purchases of fashion products.
Penerapan Pendekatan Holistik dalam Pembelajaran Bahasa Arab di Pondok Pesantren Bustanul Ulum Ketanggungan Brebes Mohamad Maftuh Fauzi
Perspektif : Jurnal Pendidikan dan Ilmu Bahasa Vol. 3 No. 3 (2025): September : Perspektif: Jurnal Pendidikan dan Ilmu Bahasa
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/perspektif.v3i3.2651

Abstract

This research analyzes the application of a holistic approach in teaching Arabic at Pondok Pesantren Bustanul Ulum Ketanggungan Brebes. The holistic approach emphasizes the integration of knowledge, feelings, and physical skills to improve students' overall Arabic language proficiency.This research uses a descriptive qualitative method with data collection techniques such as observation, interviews, and document collection. The subjects of the research include Arabic language teachers, students, and educational staff involved in the teaching and learning activities. Data is analyzed through the steps of data reduction, data presentation, and conclusion drawing.The research results show that a holistic approach is implemented through project-based learning, group discussions, and the use of audio-visual media. The main supporting factors include the active role of teachers in guiding and motivating students, a comfortable learning atmosphere, and the availability of various learning media. However, there are challenges such as the lack of available teaching time and the differences in students' abilities to understand the material being taught. However, a holistic approach has proven successful in improving students' Arabic language skills if supported by appropriate teaching methods that meet their needs. This research recommends strengthening the role of teachers in the teaching and learning process, optimizing the use of learning resources, and developing flexible strategies to enhance the effectiveness of Arabic language learning in the future.
Construction in Japan from the Perspective of Sharia Business Management Kurotaki Constructions Co. Ltd. 2024 Akhmad Abdul Faqih Alfajari; Mohamad Maftuh Fauzi
Management Dynamics: International Journal of Management and Digital Sciences Vol. 2 No. 2 (2025): International Journal of Management and Digital Sciences
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/managementdynamics.v2i2.196

Abstract

This study discusses the construction system in Japan from the perspective of Sharia business management. Japan is known for its high construction standards, advanced technology, and disciplined work system. The study aims to analyze how Sharia business principles can be applied in the construction industry in Japan, particularly in workforce management, finance, and business ethics. Using a qualitative descriptive method, this research explores the firsthand experiences of construction workers in Japan and the policies that support Sharia business practices in the industry. The findings indicate that there are opportunities to implement Sharia concepts in human resource management and financial transparency.