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Pengaruh Penerapan Sistem manajemen Sumber Daya Perusahaan (ERP) dalam meningkatkan Kinerja Manajemen Rantai Pasok (SCM) suatu Organisasi/Perusahaan Tjan, Charles; Kelvin, Kelvin; Lim, Nicholas; Vincent, Vincent; Welwen, Welwen
Da'watuna: Journal of Communication and Islamic Broadcasting Vol 4 No 1 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Institut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i1.3944

Abstract

The food business is one business that can be said to be very popular throughout the world, including in Indonesia itself. The business will continue to grow over time. UMKM Blackforest Cakeshop is one of the developing UMKM in the food sector. in a growing business, the UMKM Blackforest Cakeshop also implements a system called the ERP system. In the ERP system, they use an application called Olsera where the manager works closely with the UMKM manager Blackforest Cakeshop. The research method that we use is to use qualitative methods. Using qualitative methods, we research and seek information about UMKM Blackforest Cakeshop. The purpose of our research is to find out whether UMKM Blackforest Cakeshop can take advantage of existing technology to develop their business. Keywords: ERP, Olsera, techonolgy, Blackforest Cakeshop.
ANALISIS PENGARUH KUALITAS LAYANAN, KEPUASAN DAN KREDIBILITAS TERHADAP LOYALITAS PELANGGAN MELALUI KEPERCAYAAN PELANGGAN DI BATAM Qadri, Rizni Aulia; Lim, Nicholas; Nurjanah, Listia
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 1 (2025): Edisi Januari - April 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i1.4964

Abstract

Penelitian ini bertujuan untuk menginvestigasi pengaruh Service Quality, Satisfaction, dan Credibility terhadap Customer Loyalty pada aplikasi penyedia layanan transportasi di Kota Batam dengan mediasi Customer Trust. Metode penelitian yang digunakan adalah pendekatan kuantitatif dengan desain penelitian asosiatif. Data dikumpulkan melalui penyebaran kuesioner kepada 360 responden berpengalaman menggunakan aplikasi ojek online. Analisis dilakukan dengan Partial Least Square Structural Equation Model (PLS-SEM) menggunakan SmartPLS 3. Hasil analisis menunjukkan bahwa variabel Service Quality, Satisfaction, dan Credibility secara signifikan mempengaruhi Customer Loyalty, dengan Customer Trust sebagai mediator. Evaluasi data dilakukan melalui analisis Outer Model untuk validitas konvergen, validitas diskriminan, dan reliabilitas konstruk, serta analisis Inner Model untuk hubungan antar konstruk dalam model penelitian.