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Pengaruh Beban Kerja dan Stres Kerja terhadap Turnover Intention di Instansi Badan Penyelenggara Jaminan Produk Halal Kota Jakarta Timur Rizka Wahyu Budiarti; Sugeng Prayetno
Jurnal Mutiara Ilmu Akuntansi Vol 2 No 4 (2024): Oktober : Jurnal Mutiara Ilmu Akuntansi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jumia.v2i4.3349

The purpose of this study is to look at the impact of workload and work stress on employee turnover intentions at the Halal Product Assurance Agency (BPJPH). The method used is quantitative, and data is collected via questionnaires. A total of 50 BPJPH employees across multiple work units participated. Data were gathered through a questionnaire designed to quantify turnover intention, workload, and job stress. The data was analyzed with multiple linear regression to determine the association between work stress, workload, and employees' intention to quit the job. The results indicate that both work stress and workload significantly affect turnover intention at BPJPH, both partially and simultaneously. The combined impact of work stress and workload on turnover intention is 89.5%, while the rest is 10.5% is influenced by other variables not covered in this research. These findings highlight the importance of managing workload and work stress to reduce employees' intention to leave the organization, and provide insights for human resource management strategies at BPJPH.

PENGARUH PENILAIAN KINERJA DAN KOMPENSASI TERHADAP MOTIVASI KERJA PT PERTAMINA TRANS KONTINENTAL Fatimah Azzahra; Sugeng Prayetno
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 5: September 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jemba.v3i5.8586

This study aims to determine and explain the effect of performance appraisal and compensation on the work motivation of PT Pertamina Trans Kontinental. This type of research is explanatory research with a quantitative approach. The population in this study were employees of PT Pertamina Trans Kontinental, the sample used in this study was 50 employees. The sample was obtained from calculations using the Slovin formula. Data was obtained directly from respondents with a direct research instrument in the form of a questionnaire. The data analysis used is descriptive statistical data analysis and multiple linear regression analysis processed using SPSS version 25. The results showed that there was a positive and significant influence between performance appraisal and compensation on employee motivation both partially and simultaneously at PT Pertamina Trans Kontinental. The total R-Square result was calculated to be 0.946, representing 94.6%. This indicates that the level of effect of performance appraisal on work motivation accounts for 94.6% simultaneously, while the remaining 5.4% is due to extraneous variables not included in the study

Pengaruh Beban Kerja dan Stres Kerja terhadap Turnover Intention di Instansi Badan Penyelenggara Jaminan Produk Halal Kota Jakarta Timur Rizka Wahyu Budiarti; Sugeng Prayetno
Jurnal Mutiara Ilmu Akuntansi Vol. 2 No. 4 (2024): Oktober : Jurnal Mutiara Ilmu Akuntansi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jumia.v2i4.3349

The purpose of this study is to look at the impact of workload and work stress on employee turnover intentions at the Halal Product Assurance Agency (BPJPH). The method used is quantitative, and data is collected via questionnaires. A total of 50 BPJPH employees across multiple work units participated. Data were gathered through a questionnaire designed to quantify turnover intention, workload, and job stress. The data was analyzed with multiple linear regression to determine the association between work stress, workload, and employees' intention to quit the job. The results indicate that both work stress and workload significantly affect turnover intention at BPJPH, both partially and simultaneously. The combined impact of work stress and workload on turnover intention is 89.5%, while the rest is 10.5% is influenced by other variables not covered in this research. These findings highlight the importance of managing workload and work stress to reduce employees' intention to leave the organization, and provide insights for human resource management strategies at BPJPH.

PENGARUH BRAND AWARENESS DAN BRAND LOYALTY TERHADAP KEPUTUSAN PEMBELIAN PRODUK SCARLETT Sherli Indah Lestari; Sugeng Prayetno; Joni Tesmanto
Juremi: Jurnal Riset Ekonomi Vol. 5 No. 2: September 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v5i2.11140

This study aims to analyze the effect of Brand Awareness and Brand Loyalty on Purchasing Decisions for SCARLETT products. The method used is quantitative. The sample in this study amounted to 100 respondents who were consumers of SCARLETT products. The data collection technique was carried out through a questionnaire and analyzed using validity, reliability, multiple linear regression, t test, F test, and the coefficient of determination (R²). The research results identify that all items on the Brand Awareness, Brand Loyalty, and Purchase Decision variables have a correlation value above 0.30 with a significance of <0.05, which means they are valid. The reliability test results with Cronbach Alpha> 0.60 also show that all instruments used are reliable. Multiple linear regression analysis results in the equation Y = 9920.163 + 0.216X1 + 0.712X2, which shows that both Brand Awareness (X1) and Brand Loyalty (X2) have a positive effect on Purchasing Decisions (Y). The t test results show that Brand Awareness has a significant effect (p = 0.040 ≤ 0.05), and Brand Loyalty has a very significant effect (p = 0.000 ≤ 0.05) with a beta value of 0.741, the F test produces a significance value of 0.000 (<0.05), which means that Brand Awareness and Brand Loyalty simultaneously have a significant effect on Purchasing Decisions. The coefficient of determination (R²) of 0.711 indicates that 71.1% of the Purchasing Decision variable can be explained by Brand Awareness and Brand Loyalty, while the remaining 28.9% is influenced by other variables outside this study

PENGARUH KUALITAS KONTEN DAN FREKUENSI POSTINGAN TERHADAP LOYALITAS PENGIKUT PADA KONTEN KREATOR TIKTOK (STUDI KASUS PADA MAHASISWA FEB UNIVERSITAS PANCASAKTI BEKASI) Amelia Alvina Dewi; Sugeng Prayetno; Moh. Taufan Nugroho
Juremi: Jurnal Riset Ekonomi Vol. 5 No. 2: September 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v5i2.11287

This study aims to analyze the influence of content quality and posting frequency on follower loyalty among TikTok content creators, focusing on students of the Faculty of Economics and Business at Pancasakti University Bekasi. As a short video-based social media platform, TikTok has a significant impact on audience engagement, making content strategy a crucial factor in building follower loyalty. This research employs a quantitative approach, with data collected through questionnaires distributed to 90 respondents. Data analysis was conducted using multiple linear regression. The results indicate that both content quality and posting frequency have a positive and significant influence on follower loyalty. Posting frequency has a greater impact compared to content quality, with a coefficient of determination value of 61.7%. These findings emphasize that TikTok creators need to pay attention to both the quality and consistency of their content uploads. Both factors have proven effective in building engagement, interaction, and loyalty among followers, particularly among young users such as university students.

Penerapan Algoritma Apriori dalam Data Mining untuk Analisis Pola Pembelian pada UMKM Lokal dalam Meningkatkan Strategi Pemasaran M. Afrendi; Sugeng Prayetno; Andre Kurniawan; Ade Kurniawati; Jhovimay Deviqih
Journal of Economic and Business Advancement Vol. 1 No. 3 (2026): March: Ascendia: Journal of Economic and Business Advancement
Publisher : CV SCRIPTA INTELEKTUAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65310/z0dwgz59

A well-prepared abstract allows readers to quickly and accurately identify the basic content of a Local MSMEs make a significant contribution to the regional economy; however, the diversity of products offered often creates difficulties for consumers in making purchasing decisions. Therefore, this study utilizes Python-based data analysis as an approach to generate product recommendations that can support the improvement of MSMEs’ marketing strategy effectiveness. This research employs a data mining method by applying the Apriori algorithm, supported by the pandas and mlxtend libraries, to analyze consumer purchasing patterns. The data processing results indicate an association between rice and cooking oil products, where rice purchases are followed by cooking oil purchases at a rate of 60%, while cooking oil purchases are followed by rice purchases at a rate of 75%. These purchasing association patterns serve as the basis for developing product recommendations, enabling MSMEs to manage inventory more optimally and design more targeted marketing strategies.

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