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All Journal juremi: jurnal riset ekonomi PENANOMICS: INTERNATIONAL JOURNAL OF ECONOMICS
Moh. Taufan Nugroho
Unknown Affiliation
Economics, Econometrics & Finance

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PENGARUH KUALITAS KONTEN DAN FREKUENSI POSTINGAN TERHADAP LOYALITAS PENGIKUT PADA KONTEN KREATOR TIKTOK (STUDI KASUS PADA MAHASISWA FEB UNIVERSITAS PANCASAKTI BEKASI) Amelia Alvina Dewi; Sugeng Prayetno; Moh. Taufan Nugroho
Juremi: Jurnal Riset Ekonomi Vol. 5 No. 2: September 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v5i2.11287

Abstract

This study aims to analyze the influence of content quality and posting frequency on follower loyalty among TikTok content creators, focusing on students of the Faculty of Economics and Business at Pancasakti University Bekasi. As a short video-based social media platform, TikTok has a significant impact on audience engagement, making content strategy a crucial factor in building follower loyalty. This research employs a quantitative approach, with data collected through questionnaires distributed to 90 respondents. Data analysis was conducted using multiple linear regression. The results indicate that both content quality and posting frequency have a positive and significant influence on follower loyalty. Posting frequency has a greater impact compared to content quality, with a coefficient of determination value of 61.7%. These findings emphasize that TikTok creators need to pay attention to both the quality and consistency of their content uploads. Both factors have proven effective in building engagement, interaction, and loyalty among followers, particularly among young users such as university students.
Determinants on Share Market Price of Mining Companies (Case Study in Indonesia) Moh. Taufan Nugroho; Maria; Hakim, Luqman
PENANOMICS: International Journal of Economics Vol. 2 No. 3 (2023): December
Publisher : Yayasan Pusat Cendekiawan Intelektual Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56107/penanomics.v2i3.141

Abstract

The mining industry including coal production has a significant contribution to state income. Therefore, the financial performance must be maintained as well as the market value. The aim of this research is to explore the determinants of share market price of mining sector in Indonesia. Several independent variables are used like corporate social responsibility, good corporate governance, financial performance, and macroeconomic variables. This study uses 22 coal mining companies in 2018 - 2021 by using purposive sampling. The research method used linear multiplier regression by conducting various tests, including descriptive statistics, determination, regression equation, and hypothesis tests. This study finds the Inflation, Exchange Rate, Profitability, and Firm’s Size have a significant effect on Share Market Price. Whereas, Corporate Social Responsibility, Good Corporate Governance, and Liquidity have not an influence on Share Market Price. The research’s usefulness is terribly important for several sides include managers, companies, and policymakers interested in addressing mining companies, improving financial performance and mitigation strategies. The study highlighted that Share Market Price is not only related to internal factors but also external factors, hence it might be obtained of competitive advantage. This study has limitedness, including internal and external factors and research period. It is recommended to enhance it to obtain better results.
Co-Authors Amelia Alvina Dewi Luqman Hakim Maria Sugeng Prayetno