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All Journal Jurnal Masyarakat Mengabdi Nusantara Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Nico Akbar Priyambudi
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Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Education Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice

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Pembuatan Logo UMKM Taso Ndeso Dan Limunite Di Kelurahan Sukorejo Kota Blitar Nico Akbar Priyambudi; Bowo Santoso
Jurnal Masyarakat Mengabdi Nusantara Vol. 2 No. 3 (2023): September : Jurnal Masyarakat Mengabdi Nusantara
Publisher : STIPAS Tahasak Danum Pambelum Keuskupan Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58374/jmmn.v2i3.165

Abstract

A logo is a tool for communicating to potential customers in order to convey the character, values, and important aspects of a company or business. It serves not only as a company's identity but also as a visual representation that ideally captures the overall essence of the organization. It is important to understand the theory behind logo design and the philosophy behind each element within the logo in order to effectively achieve the goals of the logo. The creation of logos for UMKM Taso Ndeso and Limunite is expected to enhance branding efforts, making them more widely recognized by the public and ultimately increasing sales.
Sosialisasi Digital Marketing dan Manajemen Keuangan Pada Pelaku UMKM di Kelurahan Sukorejo Kota Blitar Tiara Febry Adviola; Nico Akbar Priyambudi; Annisa Aprilia Husnul Khotimah; Danurwenda Permana Erlushandy; Gideon Setyo Budiwitjaksono
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 2 No. 2 (2023): Juni : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v2i2.388

Abstract

This socialization is a form of community service, especially MSME actors and residents of the Sukorejo Village, Blitar City. With the socialization of MSME development, it is hoped that it can increase the knowledge, insight, and understanding of business people in the Sukorejo Village so that they can adapt to the times and in running a business by utilizing the existing potential. Business actors and residents of the Sukorejo Village are given an understanding of the importance of online marketing or what is commonly called digital marketing, the importance of making a logo as an identity and marketing strategy as well as managing financial business. The implementation of this service program was carried out using the lecture method by UPN Veteran Jatim students and also one of the lecturers followed by a question and answer session. The results of this socialization are 1.) Very good enthusiasm seen from the activeness of the audience in listening and asking questions 2.) This MSME development outreach program can be of good use and can be applied by the audience in running their business. Socialization, Digital marketing, MSME
Co-Authors Annisa Aprilia Husnul Khotimah Bowo Santoso Budiwitjaksono, Gideon Setyo Danurwenda Permana Erlushandy Tiara Febry Adviola