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All Journal Tropical Animal Science Journal Golden Ratio of Marketing and Applied Psychology of Business
Amalia, A.
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Energy

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Sperm Kinematics and Morphology of Bali Bull (Bos javanicus) after Freezing and Thawing Treated with Green Tea Extract in Extender Prastiya, R. A.; Debora, A. E.; Wijayanti, A.; Agustono, B.; Saputro, A. L.; Amalia, A.; Sasi, S. M.
Tropical Animal Science Journal Vol. 46 No. 4 (2023): Tropical Animal Science Journal
Publisher : Faculty of Animal Science, Bogor Agricultural University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5398/tasj.2023.46.4.418

Abstract

Green Tea Extract, or GTE, is a powerful antioxidant that can be added to the extender to maintain the quality of Bali bull semen before and after freezing. This study aimed to evaluate the impact of the GTE addition in the extender on the sperm kinematic and sperm morphology from frozen semen of Bali bull. Five Bali bulls from the NAIC, were used as semen sources. In this study, there were four different treatments: a control (Tris-egg yolk without GTE), a GTE0.05 (100 mL tris egg yolk with 0.05 mg of GTE), a GTE0.10 (100 mL tris egg yolk with 0.10 mg of GTE), and a GTE0.15 (100 mL tris egg yolk with 0.15 mg of GTE). A sperm analyzer (CASA) was used to observe the sperm kinematics and morphology. Compared to the control group, adding different concentrations of GTE to the semen extender did not affect the sperm’s morphology. Before freezing, adding GTE0.05 increases total and progressive motility as well as VAP, VCL, and VSL after thawing. GTE0.15 increases STR and ALH. The conclusion is that GTE additions at doses of 0.05 mg/100 mL and 0.15 mg/100 mL can increase sperm kinematics parameters, but sperm morphology is not affected by the GTE.
The Effect of Product, Price, Location, and Promotion on Consumer Interest Hariadi, Sam; Suwanti, S.; Amalia, A.
Golden Ratio of Marketing and Applied Psychology of Business Vol. 4 No. 2 (2024): February - June
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grmapb.v4i2.686

Abstract

Marketing strategy consists of 4P integrated marketing elements (product, price, promotion, place), which constantly evolve in line with the movement of the company changes in the marketing environment and the collapse of consumer behavior. Consumer behavior has vast implications for the formulation of marketing strategies. This is because marketing strategy involves two main activities: selecting the market to be targeted for marketing and formulating and compiling the right marketing mix combination so that consumer needs can be met satisfactorily. A product is an item offered to the market for attention. It is owned, used, or consumed and can satisfy consumer needs. One of marketing management's main tasks and responsibilities is to think about product design; the products made are products that consumers need. Opon Drinks also produces packaged coffee, which has a taste that is not very different from that of packaged coffee.
Co-Authors A. Wijayanti Agustono, B. Debora, A. E. Hariadi, Sam Prastiya, R. A. Saputro, A. L. Sasi, S. M. Suwanti, S.