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All Journal Jurnal Media Agribisnis (MeA) Media Agribisnis Sinergi International Journal of Management and Business
Dwi Susanti, Ida Ayu Made
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Other

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Impact of Entrepreneurial Orientation, Social Capital, and Technological Innovation on Competitiveness of MSMEs in Kintamani, Bali Merung, Arteurt Yoseph; Dwi Susanti, Ida Ayu Made; Komang Juniasih, Ida Ayu
Sinergi International Journal of Management and Business Vol. 2 No. 1 (2024): February 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijmb.v2i1.127

Abstract

This study looks at how social capital, technological innovation, and entrepreneurial orientation affect the competitiveness of MSMEs (micro, small, and medium enterprises) in Kintamani, Bali. The relationship between entrepreneurial behaviour, community interaction, technology adoption, and business competitiveness was investigated through quantitative analysis using a sample of 276 firms with random sampling technique and indicator comparison in SEM-PLS. Findings indicate a strong positive correlation between competitiveness, social capital, technological innovation, and entrepreneurial behaviour. In addition, this study reveals how social capital serves as a moderator to strengthen the beneficial effects of entrepreneurial mindset on competitiveness. The model shows a good fit, highlighting how well it captures the complex dynamics within Kintamani's distinct cultural and geographical environment. The findings of this study provide implications in enhancing MSME competitiveness, and practical insights that will direct plans for sustainable growth in this unique region by focusing on improving social capital, adapting to technology and increasing the level of entrepreneurial orientation for MSMEs in Kintamani Bali.
Faktor-Faktor yang Mempengaruhi Pembelian Beras Organik “Mentik Susu” di Badan Usaha Milik Desa (Bumdes) Sidan dwi susanti, Ida ayu made; Tamba, I Made; Sukanteri, Ni Putu; Budiasa, I Made; Jarut, Grasiani Agusta
Media Agribisnis Vol. 7 No. 2 (2023): November
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v7i2.3815

Abstract

Gaya hidup masyarakat saat ini dalam memenuhi kebutuhan gizi, protein dan karbohidrat yaitu melalui produk-produk organic. Salah satu produk organic yang diminati yaitu beras organij dengan jenis “Mentik Susu”. Bumdes Sidan merupakan salah satu badab usage yang menjual beras organik “Mentik Susu” di Bali. Tujuan dilaksanakannya penelitian ini adalah untuk mengetahui proses pengambilan keputusan pembelian konsumen dan faktor apa saja yang berpengaruh pada keputusan konsumen untuk membeli beras “ Mentik Susu”. Metode analisis yang digunakan dalam penelitian ini adalah analisis deskripstif kuantitaif dan logistic biner dengan variable yang digunakan yaitu bauran pemasaran 7P. Hasil penelitian ini menyatakan bahwa factor harga mempengaruhi pemebelian beras.
Strategi Pengembangan Wisata Kuliner Olahan Beras di Desa Wisata Sidan Widiantara, I Gusti Lanang; Dwi Susanti, Ida Ayu Made; Budiasa, I Made; Listihani, Listihani
Jurnal MeA (Media Agribisnis) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i2.256

Abstract

Organic products are products (plant/livestock products that are produced through practices that are ecologically, socio-economically sustainable, and of good quality (nutritional value and safety against toxins are guaranteed). Organic rice for milk in the Tourism Village has an organic certificate. So, To increase opportunities to introduce organic rice products in the Sidan Tourism Village, innovation is needed in the culinary sector, especially culinary tourism. The aim of this research is to design a strategy based on program objectives through the ISM method in the Sidan Tourism Village. Through ISM analysis, a tourism development strategy can be obtained. culinary processed rice in Sidan Tourism Village.
Strategi Standarisasi dan Sertifikasi Produk Kuliner Berbahan Dasar Beras di Desa Wisata Sidan Arisandhi, I Made Dimas; Dwi Susanti, Ida Ayu Made; Budiasa, I Made; Listihani, Listihani
Jurnal MeA (Media Agribisnis) Vol 9, No 1 (2024): April
Publisher : Universitas Batangahari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/mea.v9i1.218

Abstract

Organic farming is a holistic production management system that improves and develops the health of agroecosystems, including biodiversity, biological cycles and soil biological activity. Organic farming is increasingly being applied to several agricultural commodities, one of which is rice as a rice producing commodity. Mentik Susu organic rice products have become the mainstay product of Sidan Tourism Village. Mentik Susu organic rice can be processed and then developed into the main ingredient for traditional food typical of the Sidan Tourism Village. The aim of this research is to design a strategy based on program needs using the ISM method in the Sidan Tourism Village. Through ISM analysis, a standardization and certification strategy for rice-based culinary products in the Sidan Tourism Village was obtained.
Co-Authors Arisandhi, I Made Dimas I Made Budiasa I Made Tamba Jarut, Grasiani Agusta Komang Juniasih, Ida Ayu Listihani, Listihani Merung, Arteurt Yoseph Ni Putu Sukanteri Widiantara, I Gusti Lanang