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All Journal JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Inventa: Journal of Science, Technology, and Innovation
Arif MarjukI
Unknown Affiliation
Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Control & Systems Engineering Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Mechanical Engineering

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Pengaruh Word of Mouth, Social Media Marketing dan Kepercayaan terhadap Kepuasan Konsumen Pengguna IPhone Utomo, Sulistyo Budi; Arif MarjukI; Arvin Hardian; I Wayan Adi Pratama; M. Imron Mas'ud
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 10 No. 2 (2024): April 2024
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

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Abstract

Penelitian ini dilakukan dengan bertujuan untuk mengetahui pengaruh word of mouth, social media marketing dan kepercayaan terhadap kepuasan konsumen pengguna iPhone. Penelitian ini menggunakan pendekatan penelitian kuantitatif. Populasi penelitian adalah konsumen pengguna iPhone. Jumlah sampel sebanyak 100 responden. Model yang digunakan dalam penelitian ini analisis regresi linier berganda. Hasil penelitian secara parsial mengindikasikan bahwa setiap variabel kualitas pelayanan, komunikasi pemasaran dan kepercayaan berpengaruh positif dan signifikan terhadap kepuasan konsumen pengguna iPhone. Hasil uji penelitian memperoleh hasil nilai R Square diperoleh sebesar 45% dan sisanya sebesar 55% dapat dijelaskan oleh variabel lain diluar penelitian ini misalnya citra merek, promosi harga dan emosional dan lain-lain. Hasil uji simultan penelitian diperoleh bahwa pengaruh word of mouth, social media marketing dan kepercayaan berpengaruh positif dan signifikan terhadap kepuasan konsumen pengguna iPhone.
Perancangan Sistem Informasi Website Donasi Arif Marjuki; Haryanto , Haryanto; Dedy Iskandar; Andri Cahyo Purnomo; Arif Novrizal
Journal of Science, Technology, and Innovation Vol 1 No 2 (2025): December: Inventa: Journal of Science, Technology, and Innovation
Publisher : CV SCRIPTA INTELEKTUAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65310/9q26ds73

Abstract

This study designs and implements a web-based digital donation information system to strengthen transparency and public reporting for PMI Kota Tangerang. The system was developed through an empirical software engineering approach grounded in direct organizational observation, enabling the requirements to reflect real donation management practices, administrative constraints, and public accountability needs. The proposed platform integrates public information dissemination, online donation workflows, automated transaction recording, and reporting features within a unified architecture. The public-facing interface enhances accessibility to organizational updates and donation programs, supporting donors’ trust formation through consistent institutional identity and clear information structure. On the operational side, an administrative dashboard provides centralized control over donation data, transaction status management, and structured records to support timely and verifiable reporting. Functional validation was conducted using black-box testing to ensure that core modules operate correctly across defined user scenarios, including donation submission, data storage, report generation, and role-based access. The results indicate that the system is technically feasible and organizationally relevant, offering a scalable digital mechanism to reduce reporting inconsistencies and improve public confidence in humanitarian fundraising.
Co-Authors Andri Cahyo Purnomo Arif Novrizal Arvin Hardian Dedy Iskandar Haryanto , Haryanto I Wayan Adi Pratama M. Imron Mas’ud Sulistyo Budi Utomo