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All Journal Iqtishoduna: Jurnal Ekonomi Islam ASIAN JOURNAL OF ISLAMIC MANAGEMENT (AJIM) Jurnal Fokus Manajemen Bisnis
Purnomo, Boyke Rudy
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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Analisis Penggunaan Smartphone Wisatawan Muslim Gen-Z: Sebuah Penelitian Interpretative Phenomenology Analysis Kurnia, Agus; Sugiyanto, Catur; Purnomo, Boyke Rudy; Kusworo, Hendrie Adji
IQTISHODUNA: Jurnal Ekonomi Islam Vol. 13 No. 2 (2024): October
Publisher : LPPM, Universitas Islam Syarifuddin Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/iqtishoduna.v13i2.2847

Abstract

Halal tourism is becoming increasingly popular among Muslim tourists interested in international travel. Internationally, Muslim tourists who travel a lot are young tourists, on average 24 years old, and have a good education. Statistically, Generation Z dominates travel in Indonesia. Generation Z is a generation born between 1993-2012 (30-11 years old) and known as "digital natives," which means they quickly adapt to digital technologies and are always connected to the internet and social networks. Understanding the behavior of Generation Z has never been separated from using smartphones. So, understanding the behavior of generation Z travelers in using smartphones on the go is important because they are a potential market in the development of the halal tourism industry in the next 10-15 years. This study focuses on understanding the influence of smartphone digital technology on the behavior of generation Z Muslim tourists in Indonesia when traveling in tourist destinations. This study uses an interpretive phenomenological analysis methodology by conducting in-depth interviews and observations of Gen-Z Muslim travelers using smartphones. The data obtained is then processed using NVIVO software. Data analysis used six stages of interpretive phenomenological analysis. The results in the study will show the superordinate theme that arises from the process of interpreting the experiences of the participants with evidence as presented by the participants.
Artificial intelligence and innovation practices: A conceptual inquiry Purnomo, Boyke Rudy
Jurnal Fokus Manajemen Bisnis Vol. 13 No. 2 (2023)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v13i2.8847

Abstract

Discourse on artificial intelligence runs noticeably along with the developments of computing technology. At the same time, the business environment become more uncertain, ambiguous, and competitive, which requires organizations to innovate for their sustainability continuously. This paper aims to broaden the body of knowledge on innovation management, particularly in relation to the application of artificial intelligence. The behavioural Theory of the Firm is used as a framework for writing this conceptual inquiry. To do so, artificial intelligence can assist organizations in processing information needed by companies to create incremental and radical innovations. Specifically, artificial intelligence is useful in overcoming barriers to innovation (during information processing and search processes) and in the process of generating and developing ideas and solutions. Furthermore, the process of adopting artificial intelligence in innovation management areas is determined by the level of organizational capability in information processing, which consists of three levels, namely exploitation, expansion, and exploration. Then, economic, technological and social forces are argued as factors that can push organizations to adopt artificial intelligence. At the same time, the challenges faced in the adoption process can come from technical aspects of technology, individual elements, and characteristics of interaction between technology and humans. The final part of this manuscript describes the future research agenda that can be carried out related to artificial intelligence and innovation management.
Intention to adopt halal concept in online food delivery meatball restaurants Ikawati, Retty; Erwanto, Yuny; Purnomo, Boyke Rudy
Asian Journal of Islamic Management (AJIM) VOLUME 7 ISSUE 2, 2025
Publisher : Faculty of Business & Economics, Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/AJIM.vol7.iss2.art1

Abstract

Purpose – This study aimed to analyze the impact of engagement, personal norms, perceived organizational readiness, and behavioral controls on meatball partners' intentions to adopt halal concepts..Methodology – The Respondents are the meatball partner OFD in Yogyakarta and Solo Raya, gathering 195 respondents through purposive sampling. The number of samples determined follows Roscoe's principle. The information gathered was analyzed using Structural Equation Modeling (SEM) in conjunction with Partial Least Squares (PLS) techniques to determine the relationships between the different factors.Findings – The results indicated that religious commitment, halal awareness, personal characteristics, perceived behavioral control, subjective norms, and attitudes do not affect the intentions of meatball partners to apply the halal concept, contrary to TPB theory in influencing the intention to perform a behavior. On the contrary, the obligation of halal certificates and organizational readiness has a positive effect on the intentions of meatball partners to apply the halal concept..Implications – It is necessary to increase entrepreneurs' awareness of halal and their religious commitment. Halal obligation and organizational preparedness are two factors that significantly influence partners' intentions to implement the halal concept. Because it takes the combined efforts of all members, strengthening the organization becomes a source for producers.Originality – Its examination of the application of the halal concept to meatball partners incorporated in online applications. It contributes to the understanding of the impact of engagement, personal norms, perceived organizational readiness, and behavioral controls on meatball partners' intentions to adopt the halal concept.
Co-Authors Agus Kurnia Catur Sugiyanto Hendrie Adjie Kusworo Ikawati, Retty Yuny Erwanto