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All Journal Multiverse: Open Multidisciplinary Journal
Marselinda, Vina
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Adopsi dan Inovasi Pendidikan Sukatin, Sukatin; Afrini, Novia; Marselinda, Vina; Widyatama, Ikhsan; Sakdiah, Nur
Multiverse: Open Multidisciplinary Journal Vol. 2 No. 2 (2023)
Publisher : Medan Resource Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57251/multiverse.v2i2.1229

Abstract

An innovation's utility hinges on its adoption. According to Mardikanto (1993), adoption entails a behavioral shift encompassing cognitive, affective, and psychomotor domains following the delivery of a message by an instructor to the target audience. Fundamentally, adoption entails a process that traverses various stages before a community decides to embrace or discard an innovation. The stages in the adoption of biopesticides commence with the introduction phase, wherein individuals become aware of the innovation's existence. Subsequently, the persuasion stage ensues, during which individuals cultivate attitudes towards the innovation. The subsequent stage involves the decision to embrace or reject the innovation. Lastly, the process culminates in the confirmation stage, wherein individuals seek reinforcement for their decision to either proceed with the innovation's implementation or forgo it altogether.
Co-Authors Afrini, Novia Sakdiah, Nur Sukatin, Sukatin Widyatama, Ikhsan